padsplit - Creative Director (Fully Remote)
Requirements
• Creative Leadership: 8+ years leading brand, marketing, or creative organizations with at least 3 years managing creative teams. • Player-Coach Style: Comfortable both leading others and personally contributing to creative strategy, reviews, and execution when needed. • Performance Mindset: Experience creating creative that not only looks exceptional but improves acquisition, conversion, and customer engagement. • Operational Excellence: Experience building scalable creative operations using systems, vendors, contractors, and repeatable processes. • AI Fluency: Comfortable incorporating AI tools into creative workflows to improve speed, quality, and efficiency while maintaining authenticity. • Strategic Thinking: Ability to connect creative decisions to business objectives, customer insights, and measurable outcomes. • Cross-Functional Influence: Proven ability to build strong partnerships across Marketing, Product, Engineering, Legal, and Executive Leadership. • Mission Alignment: Excited by using creative storytelling to build trust and advance PadSplit's mission of expanding affordable housing. • ## Interview Process: • Your application will be reviewed for possible next steps by the Hiring Manager. • If you meet eligibility requirements, the next step would be a phone call with a member of the PeopleOps team for about thirty (30) minutes. • If warranted, the next step would be a video interview with our President for one (1) hour. • If warranted, the next step would be a video interview with our CEO for one (1) hour. • If warranted, the next step would be a video panel interview with key stakeholders at PadSplit for two (2) hours. • The panel interview will require a candidate to work on a creative assessment where you will showcase your brand and design skills to the panel for discussion. • If warranted, then we move to offer!
Responsibilities
• Lead Creative Vision: Set and evolve PadSplit's creative direction across every customer touchpoint while ensuring a consistent, trusted brand experience. • Coach The Team: Lead, mentor, and develop designers, contractors, and agency partners while remaining hands-on in key creative initiatives. • Drive Campaigns: Partner with Marketing to create high-performing creative across paid, organic, lifecycle, email, social, and emerging channels. • Build Operations: Establish scalable creative workflows, production systems, quality standards, and resource management that enable speed without sacrificing quality. • Partner Cross-Functionally: Collaborate with Product, Engineering, Growth, Legal, and Operations to ensure creative is embedded early in major initiatives. • Strengthen Brand: Own PadSplit's visual identity, creative standards, messaging consistency, and overall brand reputation across every channel. • Leverage Customer Insights: Translate research, customer feedback, and performance data into stronger creative strategies and messaging. • Measure Performance: Use creative performance metrics, experimentation, and AI-powered workflows to continuously improve campaign effectiveness and creative output.
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