Engine - ABM Manager, Strategic Products

• Engine is the travel and spend management platform transforming how businesses move. We're cash flow positive, scaling rapidly, and backed by Telescope Partners, Blackstone, and Permira — and our 2027 growth targets are the most ambitious we've ever set. The success of our two newest products, Omni & OBT, will make or break that plan. • Omni is Engine's lodging infrastructure: an API and supply platform that partner platforms embed to offer Engine's inventory to their own customers. OBT is Engine's infrastructure for travel management companies (TMCs): an online booking tool that TMCs run their business on. Together, they are how Engine scales, by distributing through other platforms. • That’s where you come in. These are new products sold into complex buying committees at large enterprises that are notoriously hard to reach. As our ABM lead, you’ll build the account-based strategy that gets Omni and OBT in front of the people who can say yes. • What you'll own • End-to-end ABM campaign execution: Full ownership of ABM programs for Engine's Omni & OBT products, spanning 1:1 and 1:few plays for our biggest and most complex deals, including targeting, personalization strategy, asset creation, channel orchestration, and pipeline reporting. • End-to-end ABM campaign execution: • Creative asset production: Custom one pagers, landing pages, infographics, and account-specific content, built by you from concept to finished deliverable. Work with partner acquisition and growth leadership to align every asset to the accounts and deals that matter. • Creative asset production: • Paid ABM campaigns: Partner with performance marketing counterparts to build and optimize paid programs that surround entire buying committees, warming, converting, and nurturing target accounts. Own audience strategy, messaging, and the feedback loop between paid performance and account engagement. • Paid ABM campaigns: • Gifting and direct mail: Build and run a repeatable, predictable gifting and direct mail engine (Sendoso sends, dimensional mail, campaign-triggered gifting) with clear playbooks for when to deploy, who qualifies, and what it returns. • Gifting and direct mail: • Account research: Develop org charts, buying committee maps, and research briefs that partner acquisition reps actually use in live deals. Turn intent signals, tech stack data, and public information into a sharp point of view on every priority account. • Account research: • Pipeline accountability: Net-new pipeline influence and opportunity acceleration on Engine's highest-value deals, sourced or influenced by your programs. Deliver clean reporting to sales, growth, and executive leadership on what's working and what isn't. • Pipeline accountability: • Partner acquisition partnership: Tight alignment with partner acquisition and leadership on account targeting, campaign timing, and follow-up motion. At this deal size, every play is coordinated, not sprayed. • Partner acquisition partnership: • This team operates at the intersection of speed and rigor. You'll be expected to ship fast, learn faster, and help your team build the playbooks that turn one-off wins into repeatable programs. Some of the challenges you'll inherit: • The personalization tradeoff: True 1:1 personalization doesn't scale, and scaled campaigns feel generic. You'll build the systems, templates, and AI-assisted workflows that let Engine deliver deal-specific relevance across our most valuable accounts without weeks of turnaround per account. • The personalization tradeoff: • The buying committee problem: Strategic deals are won across many stakeholders, not one champion. You'll make sure that by the time an AE reaches out, the whole committee has already seen Engine in their feed, their inbox, and their mailbox. • The buying committee problem: • The asset bottleneck: AEs working seven-figure deals need custom one pagers, landing pages, and account research faster than any centralized creative process can deliver. You'll close that gap by producing high-quality assets and building repeatable systems. • The asset bottleneck: • The gifting machine: Direct mail and gifting work, but today they're ad hoc and unpredictable. You'll turn them into a programmatic engine with clear triggers, playbooks, and ROI math, so we know exactly when a gift moves a deal and when it doesn't. • The gifting machine: • Sales adoption: The best account research and campaign plays are worthless if AEs don't use them. You'll build enablement and feedback loops tight enough that partner acquisition reps pull ABM into their deals instead of marketing pushing it on them. • Sales adoption: • $136,000—$160,000 USD • The Engine Edge: Perks & CompensationWe believe in rewarding great work with great benefits: • Compensation: Competitive base pay tied to role and experience, with equity for all employees. Some roles are also eligible for bonuses or commissions. • Benefits: Check out our full list at engine.com/culture • Environments for Success: Different roles have different needs in terms of the environments that drive success which is why we have a hybrid-hub model. Whether you are in one of our amazing offices or fully remote, we'll make sure you have what you need to succeed. • Environments for Success: • Perks and benefits may vary based on employment type, location, and more