olo - Creative Lead

• Set and drive the overall design strategy for Olo's Marketing organization, establishing creative vision and priorities aligned with business objectives • Provide strategic design direction across the Marketing team, influencing how Olo presents itself to customers, prospects, and the market • Mentor and support one designer on your team, and collaborate with them to set a strategic direction for their own projects • Lead the evolution of Olo's visual identity standards, ensuring our brand remains modern, differentiated, and resonant with our audiences • Champion and enforce brand guidelines and a comprehensive design language system across the organization and agency partners, serving as the final authority on visual consistency and quality • Serve as the hands-on design lead for many of Olo's most critical and visible projects, including Beyond4 (our annual customer conference) and the company website • Collaborate with stakeholders to scope projects, determine priorities, and set realistic timelines • Establish project management best practices for the creative team and workflows to ensure timely, high-quality delivery • Drive innovation and continuous improvement in design processes, staying current with industry trends and best practices • Manage the team's design tools, software licenses, and vendor relationships • Oversee and optimize the creative budget, ensuring efficient allocation of resources • Negotiate and manage contracts with design agencies, freelancers, and other creative vendors • ## What We'll Expect From You • 8+ years of proven experience in design roles with demonstrated progression into strategic leadership • 2+ years as a people manager • Collaborative leadership style that elevates team capabilities while driving results • Strong portfolio showcasing strategic thinking alongside execution across diverse platforms (digital, events, web, slideware, etc.) • Experience in the B2B SaaS, technology, or restaurant industry preferred • Proven track record managing budgets, vendor relationships, and team operations • Proficiency and flexibility to design or manage in tools such as Adobe Creative Suite, Google Slides, HubSpot, CMS, • Brandfolder, Project Management Tools (such as Asana, Optimizely, etc.) • Expert-level proficiency in Figma, with a mastery of Auto Layout, complex component architecture (variants, properties), and the ability to scale and maintain design systems. • Deep understanding of design principles and how they manifest in support of marketing and business goals • Excellent communication and presentation skills with the ability to influence stakeholders at all levels • Strong organizational skills and ability to balance strategic thinking with hands-on execution • Track record of producing tangible results through inspiring design