finary - Freelance - Senior Brand Designer
Responsibilities
• Design across key brand moments: product launches, campaigns, events, and moments we haven’t defined yet • Build and evolve a practical brand system, including reusable Figma templates, campaign layout systems, social and ad templates, reusable components, iconography, illustration, motion guidance, and practical brand rules that increases speed and consistency without going stale • Drive high reuse by helping Growth, Marketing, and Content ship assets faster by increasing reuse of approved templates and modules instead of creating net-new work each time • Help develop and contribute to clear and usable brand guidelines and documentation that help teams create more consistent work • Develop campaign concepts and creative directions, not only final production assets • Bring proactive creative input to briefs by asking the right questions, proposing options, and connecting visual decisions to campaign goals • Manage timelines and feedback loops to keep projects moving and quality high • Support acquisition and conversion goals by connecting creative decisions to audience needs, campaign performance, and performance feedback • Use AI tools where useful to accelerate exploration, copy iteration, production, prototyping, and creative execution • You care deeply about clarity, elegance, and reducing noise. Your work elevates through subtlety, not spectacle. You know when to break things and when not to. You ensure brand and marketing work feels cohesive with Finary’s broader product experience
Benefits
• A new generation of investors is emerging: ambitious and involved. Money is no longer taboo, and the pension system is under tremendous pressure. We see a world where investing empowers everybody to live the life they've always dreamt of. To fuel that, we raised a €25M Series B in September 2025, backed by PayPal Ventures, Hedosophia, Y Combinator, and Speedinvest, alongside world-class founders and operators like Steve Anavi & Alexandre Prot (Qonto), Matthieu Rouif (Photoroom), Eric Demuth (Bitpanda), Axel Weber (former UBS Chairman), and Harsh Sinha (CTO at Wise). There's never been a more exciting time to join. • We hire people who lift the team's ceiling: A-players who are as kind as they are demanding. We move fast, aim high, and treat ownership as the default. Our culture is direct, transparent, and built on radical candor. We challenge each other openly, then commit. It's demanding and not for everyone, but if you want to raise the bar every day alongside equally driven teammates, this is the place. • And we don't hedge on this. We believe AI fluency is the single most important skill of the next decade, and it's a real bar here, not a buzzword. Everyone at Finary has rebuilt how they work around AI. It's the first reflex, not a side experiment. If reaching for AI before you reach for the old way isn't already second nature, this won't be the right fit. If it is, you'll be surrounded by people pushing that frontier every day. • Read more about our values here. https://finarywealth.notion.site/About-Finary-2f5919045b5d8060afd1d4e887ac550f?pvs=143 • What you can expect • A high-performing team: work with A-players across every discipline, in an environment that challenges you and helps you grow fast. • Ownership from day one: freedom, responsibility, and trust. We hire for talent and get out of the way. • Impact that matters: build a product that helps people take control of their financial future. • A hybrid setup: teammates across France and Europe, meeting in person in Paris six times a year. • Competitive compensation: a package aligned with your experience and impact.
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