toogeza - Creative Marketing Manager
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Requirements
• 1+ years in a similar role • Solid understanding of app performance metrics • Strong knowledge of how ad networks work • Experience working with UGC creatives - from ideation to scripting and execution • Ability to analyze performance data and propose data-driven hypotheses • Experience in writing compelling ad copy • Passion for social media trends • English level: B2 or higher • Experience in social media ads for subscription-based mobile apps • Personal qualities • Strong analytical mindset • Proactive and self-motivated • Interest in how the business works and a product-oriented mindset • Recruitment process • HR interview - Test task - Interview - Team fit interview - Offer
Responsibilities
• Develop ad concepts for performance marketing campaigns (Meta, TikTok). • Create ad briefs for the design team - including motion and graphic designers. • Work on scripts and ideas for UGC creatives. • Conduct competitor ad analysis. • Gather insights about existing users and identify opportunities to reach new audiences. • Analyze test results and propose ideas for further creative scaling.
Benefits
• Time-off Policy - unlimited Out of office days • Remote or Hybrid work. The choice is yours! • Health insurance • Team buildings and offsites (Spain, Italy, Poland and other) • Birthday presents • If this role sounds like a fit — we’d love to hear from you! Just send over your CV and anything else you’d like us to consider.
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