twelve-labs - Senior GTM Systems Engineer
Requirements
• 5+ years of experience building GTM systems, internal automations, or revenue infrastructure in a high-growth B2B environment • Strong technical expertise in HubSpot, including hands-on experience building workflows, data models, and integrations • Deep, practical experience with Clay beyond basic enrichment (e.g., scoring, routing, orchestration, signal detection) • Experience working with sales engagement and marketing automation tools such as HubSpot Marketing Hub, Salesloft, Outreach, or 6sense • Working knowledge of data analysis and visualization tools such as Google Sheets, Looker, Metabase, or SQL-based environments • A builder mindset — you enjoy shipping systems, automating manual work, and iterating quickly • Ability to translate complex GTM requirements into practical, scalable technical solutions • Comfort operating cross-functionally and autonomously in a fast-paced, high-growth environment • Exposure to quote-to-cash or CPQ tooling (e.g., SpotDraft) and product-led growth (PLG) motions is a plus
Responsibilities
• Design, build, and ship HubSpot-based GTM systems, managing configuration, data structure, and workflow automation across our growing stack. Our current GTM stack includes HubSpot, Clay (as a core orchestration layer), Avoma, Crossbeam, Clazar, Mixpanel, and Metabase—with legacy tools like Salesloft being phased out and new tools under evaluation as we expand our AI-native GTM infrastructure. • Build and own Clay-native automations that enrich, score, route, and orchestrate GTM data in real time • Own and maintain our AWS co-sell pipeline integration (Clazar), ensuring partner-sourced opportunities sync cleanly into HubSpot • Design automation that replaces manual GTM work, including routing, lifecycle management, ownership logic, enrichment, partner attribution, and deal registration • Build reliable multi-system workflows across HubSpot, Clay, Salesloft, Avoma, Crossbeam, and Clazar that behave correctly in production • Create systems where accurate reporting is a byproduct of clean workflows and data flows, not manual effort • Prototype quickly, ship v1 systems, and iterate based on real GTM performance and adoption • Evaluate and implement new GTM tools and integrations as we expand our AI-native revenue operations infrastructure • Collaborate with Sales, Partnerships, and Growth leadership to translate go-to-market priorities into technical systems and automations • Build guardrails, QA processes, and self-healing workflows to maintain data quality and system reliability at scale
Benefits
• 🤝 An open and inclusive culture and work environment • 🚀 Work closely with a collaborative, mission-driven team on cutting-edge AI technology • 🏥 Full health, dental, and vision benefits • 🌴 Extremely flexible PTO and parental leave policy. Office closed the week of Christmas and New Years • 💪 Monthly wellness stipend • 📚 Annual Learning & Development stipend to invest in your growth • 💼 Global offices in San Francisco and Seoul, and coworking office memberships for remote team members • 🛂 VISA support where applicable • 🚆 Transportation stipend (SF onsite only) • 🍲 Daily lunch & dinner provided (SF onsite only)
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