Scopely - CRM Analyst
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Requirements
• 4+ years in marketing analytics, CRM analytics, or a related data role - ideally in a behavior-based vs transactional environment - like gaming or live services. • Proficiency with SQL and at least one BI or reporting tool (e.g., Looker, Tableau, Mode, or equivalent) • Experience working with CRM or marketing automation platforms to extract and interpret campaign data • Experience with both performance data and attribution data and able to ensure appropriate tracking is in place. • Ability to represent data needs to engineers if necessary data options are not available. • Understanding of A/Bn testing methodology, statistical significance, and experiment design across a complex set of overlapping campaigns. • Ability to communicate data findings clearly to both technical and non-technical stakeholders • Experience in games, apps, or a retention-driven consumer product is a strong plus • Comfortable managing multiple reporting workstreams simultaneously across different game teams • Experience in gaming as a player or operations manager preferred. • Excel / Google Sheets (advanced functions, pivot tables) • BI tools (Looker, Tableau, Amplitude, etc.) • Familiarity with event tracking tools (Segment, Snowflake, BigQuery, etc.) • Basic understanding of data pipelines and data quality checks • Scopely is a leading video game and global interactive entertainment company, home to many of the world’s most beloved and enduring experiences, including two of the most successful mobile games of all-time “MONOPOLY GO!” and “Pokémon GO,” along with “Stumble Guys,” “Star Trek™ Fleet Command,” “MARVEL Strike Force,” “WWE Champions,” the Scrabble® franchise, “Yahtzee® With Buddies,” and many others. Across mobile, web, PC, and console, Scopely creates, develops, publishes, and live-operates one of the most diversified and award-winning portfolios in the games industry — bringing hundreds of millions of players together through a shared love of play. • Founded in 2011, Scopely is powered by its exceptional team — including thousands of world-class gamemakers around the globe, a distinctive tenet-driven culture, and its proprietary technology platform, Playgami. Together, these strengths have fueled Scopely’s position as the #1 mobile games company in the U.S. and #2 globally, generating more than $10 billion in lifetime revenue. Whether building global sensations like “MONOPOLY GO!” from the ground up, or expanding through strategic acquisitions, including the FoxNext, GSN, and Niantic games businesses — Scopely consistently delivers experiences players love today and return to for years to come. • Recognized multiple times as one of the "100 Most Influential Companies in the World" by TIME magazine and one of Fast Company's "World's Most Innovative Companies" and “Best Workplaces for Innovators,” Scopely believes that video games can be a force for good — creating meaningful connections, vibrant communities, and making life better through play. • Scopely has global operations and partners across four continents in more than a dozen countries worldwide. For more information, visit: https://www.scopely.com/. • Notice to Candidates: Scopely will never request payment or financial information during the application or hiring process. Please apply only through our official website and verify that all Talent Partner communications come from an email address ending in @scopely.com. • Should you have any questions or encounter any fraudulent requests/emails/websites, please immediately contact [email protected]. Our job applicant privacy policies are available here: California Privacy Notice and EEA/UK Privacy Notice. • Employment at Scopely is based solely on a person's merit and qualifications. Scopely does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. We also consider qualified applicants with arrest or conviction records, consistent with applicable federal, state and local law.
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