yondr - Marketing Manager (Entertainment & Commercial)
Requirements
• 3–6 years of marketing experience, including managing marketing projects from plan to finished work. • Experience creating sales materials such as pitch decks and one-pagers, and supporting a sales or business development team. • Excellent writing skills, with the ability to write clear, on-brand copy for different audiences. • Strong, hands-on design skills in Canva (required). • Strong project management skills and the ability to juggle several priorities, deadlines, and people at once. • Experience supporting events or trade shows. • Comfort working closely with GTM leaders, Product Marketing, Growth Marketing, Creative, and Sales. • Bachelor's degree in marketing, communications, business, or a related field, or equivalent practical experience. • Writing samples or a portfolio that show strong writing ability. • Background in the entertainment industry, such as live events, music, or venues. • Experience in hospitality or business-to-business (B2B) marketing. • Experience at a fast-growing, mission-driven consumer or lifestyle brand. • Familiarity with email, social, web, and paid campaigns. • Experience with Salesforce/Marketing Cloud or similar email marketing and CRM tools. • Experience at a company with several business lines, working across many teams. • Experience with Figma or Adobe Creative Cloud.
Responsibilities
• 1. Marketing Plan & Priorities • Work with GTM leaders and the VP of Brand and Communications to create the Entertainment and Commercial marketing plan. • Manage and carry out the plan, keeping priorities, timelines, and budgets on track. • Turn priorities into clear project briefs with deadlines and goals. • Keep GTM leaders and the VP of Brand and Communications up to date on progress, requests, and results. • 2. Sales Materials • Work with Product Marketing to create the tools the sales team uses to sell, such as pitch decks, one-pagers, case studies, and FAQs. • Write and design sales materials in Canva, keeping them on-brand and ready to use. • Keep sales materials current and easy for the sales team to find. • Collect customer stories, testimonials, and examples of results, and work with Communications to turn them into strong content. • 3. Events, Promotions & Brand • Support events, trade shows, conferences, and brand promotions that build awareness of Yondr, including materials, signage, and logistics. • Brief and manage freelancers and vendors as needed, keeping projects on budget and on schedule. • Make sure all marketing matches Yondr's brand voice, look, and messaging, working with Creative. This role does not own company-wide messaging or media relations. • Work alongside the Marketing Coordinator on event logistics and production. • 4. Campaign Support & Marketing Calendar • Support Growth Marketing on campaigns by writing copy and creating assets in Canva for email, social, the website, and other channels. • Contribute to the marketing and demand generation calendar by bringing GTM leaders' needs to Growth Marketing and lining them up with its schedule and priorities. • Support product launches with messaging and promotional materials. • Share campaign results with GTM leaders so they can see what is working.
Benefits
• 100% paid medical coverage plan option for employees and access to 15+ plan types, including PPO, HMO and HDHP • Dental and vision and ancillary benefits such as short-term disability, long-term disability and life insurance • Generous PTO for rest and recharge throughout the year • 12 weeks of paid parental leave • 1 week paid holiday break at the end of December, for a company-wide closure + 11 additional nationally recognized holidays • 401(k) offering • Tech tool preference, including choice of PC or Mac. • Hybrid employees receive catered lunch twice a week
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