Vercel - Startup Growth Advisor, APAC

• Full startup lifecycle: from landing net-new early-stage companies to expanding and deepening adoption as they scale. • Build trusted relationships with founders, developers, and technical leaders by quickly developing deep understanding of their architecture, use cases, and technical constraints • Landing new logos, driving early activation, and making Vercel the default choice before competitors get in • Driving first activation, earning trust fast, and positioning Vercel as the obvious default stack • Use customer signals and usage patterns to determine the right next play and focus time on the highest-leverage opportunities for adoption, expansion, or re-engagement • Quarterback customers end-to-end, strategically deploying Sales Engineers, Developer Support Engineers, Product, and Support at the right moments to drive outcomes • Own and grow a portfolio of startup customers by partnering with them as they move from early adoption to scale • Focus on pipeline generation, outbound, identifying high-potential startups early • Partner with founders and developers as they adopt AI-native features and architectures, helping them understand how Vercel’s Frontend Cloud fits into a rapidly evolving developer ecosystem and supports new workloads, performance requirements, and scaling patterns • Use automation, agents, and self-built workflows to operate at high leverage and focus time and energy on the most impactful customer work • Operate comfortably in an evolving environment, helping refine early motions and turn what works into repeatable playbooks • We’re looking for someone who sits at the intersection of technical curiosity, commercial excellence, and startup mindset. You identify pattern recognition, have founder empathy, and have the ability to speak credibly to pre-seed through Series D companies and beyond who are making fast decisions. • You might be a great fit if you’ve developed this skill set through a range of paths—whether as a builder, founder, engineer, or in a technical go-to-market role—and you bring strong judgment, ownership, and curiosity to how you work. • In practice, this looks like someone who: • Learns complex technical products quickly and enjoys reasoning about how modern web and AI-native applications are built and scaled • Can speak comfortably with developers and founders, using their language and earning credibility through insight rather than titles • Has strong sales acumen and experience owning revenue outcomes across a range of deal sizes and complexities • Believes that the best revenue outcomes come from deeply successful customers, not transactional selling • Brings a thoughtful, opinionated point of view on modern web infrastructure, frontend performance, and scaling tradeoffs • Thrives in ambiguity and enjoys shaping how a team and motion evolves from early to more structured • Is energized by ownership, accountability, and helping customers make smart decisions • What This Role Is Not • Not a pure Customer Success role focused on reactive support • Not a transactional sales role detached from customer outcomes • Not a highly scripted role with narrow ownership or predefined motions • This role requires judgment, curiosity, and comfort operating across technical, strategic, and commercial dimensions.