unity-advisory - GTM Engineer
Requirements
• 3–5 years of experience working with GTM systems in a B2B or SaaS environment. • Solid coding ability — Python, JavaScript or similar. Comfortable building lightweight tools when off-the-shelf doesn't cut it. • Hands-on experience with the modern GTM stack: Clay, Apollo, HubSpot, Instantly, LinkedIn Sales Nav, and AI tooling for enrichment and content generation. • Comfortable with APIs, webhooks and no-code/low-code tools (Zapier, Make, n8n). • Good written communication — you can write outreach copy as well as you can write code. • Organised, structured and able to manage your own workload with minimal supervision. • Familiarity with the CFO, finance buyer or PE landscape. • Exposure to ABM, pipeline analytics or event-based campaign execution. • Experience contributing to a GTM function build-out.
Responsibilities
• Support the build and maintenance of automated pipelines that enrich, segment and score target lists — CFOs at PE-backed businesses, finance leaders across our core sectors. • Integrate data sources (Companies House, Dealroom, LinkedIn, news feeds) to surface trigger events: funding rounds, leadership changes, new deals. • Build and manage multi-channel outreach sequences across email and LinkedIn using tools like Clay, Apollo or Instantly. • Write and iterate on outreach copy — specific, well-timed, and nothing like a template. • Automate follow-up cadences and meeting scheduling so senior team members stay focused on conversations, not admin. • Contribute to the GTM tech stack — CRM, enrichment tools, sequencing platforms, AI tooling. • Build and maintain reporting dashboards that show what's been sent, what's landed and what's converted. • Identify and flag pipeline bottlenecks and implement fixes programmatically.
Benefits
• Real ownership, high visibility and the chance to see the direct impact of what you build. You'll work closely with a fast-moving team and play a meaningful role in shaping how a growing advisory firm goes to market. We're building something different — and we want people who want to build it with us. • We are committed to an inclusive recruitment process. If you need any adjustments at any stage, please let us know. • We do not accept unsolicited CVs from third party agencies.
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