pearmill - Creative Strategist – Paid Intern
Requirements
• Creative thinking and strong visual or conceptual instincts • Eagerness to learn — especially at the intersection of creativity and data • Interest in performance marketing, paid social channels, and metrics (hook rate, CTR, CPA) — you don't need to be an expert, but you should be curious about what the numbers mean • Strong communication skills — written and verbal • Comfort working across teams and asking good questions of people in different disciplines • Growing confidence in client-facing settings — willingness to speak up and present your work • Ability to take feedback and implement without losing momentum • Cultural awareness and a natural habit of paying attention to what's happening in social media • Comfort with AI tools — you should already be using AI in your creative process or eager to learn. At Pearmill, AI is part of how we work every day
Responsibilities
• Learning & Research • Mine the Meta Ad Library, TikTok Creative Center, and competitor channels for inspiration and competitive intelligence — use AI tools to speed up research and surface patterns you might miss manually • Assist with trend analysis, competitive reviews, and creative audits • Stay plugged into culture, trends, and what's happening in social creative — maintain a swipe file of strong references • Brief Writing & Concepting Support • Support Creative Strategists on day-to-day account work across several accounts • Help build briefs and creative frameworks under the guidance of your Strategist or CD • Regularly contribute ideas — every idea should have a "why" behind it • Use AI as a daily creative partner — brainstorm hooks, generate copy variations, explore visual directions, and iterate on concepts faster than you could alone • Creative Analysis • Study what's performing on your accounts and form hypotheses about why • Learn how creative performance is measured — get comfortable reading hook rate, hold rate, CTR, and CPA and understanding what each metric tells you creatively • Learn to recognize winning ad elements (hook type, format, visual approach) and build pattern recognition across rounds and accounts • Use AI to help analyze performance data and draft summaries — the faster you can turn numbers into creative insights, the more valuable you become • Cross-Team Collaboration • Sit in on meetings with the Growth team to understand how media buying decisions connect to creative performance • Work alongside designers and motion artists — start learning how to give feedback that's actionable and clear • Coordinate with Production team when accounts involve UGC or creator content • Client Exposure • Join client calls to observe how creative is presented and how feedback is handled • Begin contributing in client meetings — presenting individual concepts or walking through specific pieces of creative • Learn how to communicate creative thinking clearly to non-creative stakeholders
Benefits
• $25 – $30 per hour • We’re a fully remote company, with team members living in many countries around the world. Each country has different market rates for roles, and we strive to offer competitive salaries indexed to your specific local market. Rather than matching salaries for each role across the organization, our goal is to offer similar standards of living for the same level of work, no matter where you live. • This approach allows us to grow sustainably as a company, and gives us the ability to hire from wherever the best talent lives. On top of your salary, we believe in directly rewarding you for your hard work through a twice-annual performance bonus. We also review salaries every year (and more often with consistently outstanding work!), with a goal of keeping our long-standing team as fairly compensated as our new hires. • Upload your resume here to autofill key application fields. • Drop your resume here! • Parsing your resume. Autofilling key fields... • What brand's social presence do you find yourself paying attention to most — and what makes it stand out? • What's something you've taught yourself recently — creative or otherwise? • How are you using AI in your day to day? • What makes you, you? What something bizarre, endearing, or [insert your adjective of choice] about yourself? • or drag and drop here
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