K.L. Scott & Associates - Web Content Developer
Requirements
• At least 5 years of professional experience in web content development, website management, digital communications, or a related field. • At least 2 years of hands-on experience publishing and maintaining content in a CMS such as WordPress, Drupal, or SharePoint. These years may be included in the total experience requirement. • Demonstrated experience applying SEO, interpreting website analytics, and coordinating content across websites and social media channels. • Strong writing, editing, proofreading, and plain language communication skills, with the ability to translate technical information for varied audiences. • Working proficiency in HTML and CSS, with basic JavaScript knowledge sufficient to troubleshoot page behavior and collaborate with developers. • Practical skills in content architecture, page layout, responsive design, CMS workflows, and digital asset organization. • Ability to manage multiple assignments, meet publishing deadlines, incorporate client feedback, and document quality reviews. • Understanding of web accessibility, brand consistency, and client requirements for privacy, security, and information handling. • Experience supporting government, nonprofit, or other mission-focused clients and collaborating with program staff and subject matter experts. • Experience applying Section 508 and Web Content Accessibility Guidelines (WCAG) to websites, multimedia, and downloadable resources. • Experience with Google Analytics, Google Search Console, tag management, SEO tools, and reporting dashboards. • Experience with Adobe Creative Cloud, Figma, image optimization, basic video editing, and social media publishing tools. • Experience with content migrations, usability testing, A/B testing, CMS integrations, and training content contributors. • Bachelor's degree in event management, hospitality, communications, business, public administration, or a related field preferred. Equivalent professional experience will be considered. Bachelor’s degree in communications, digital media, web design, information technology, computer science, marketing, or a related field. An equivalent combination of relevant education, professional training, and experience may be considered.
Responsibilities
• Write, edit, and publish web pages, articles, landing pages, and resource materials in clear language that reflects client priorities, brand standards, and audience needs. • Maintain websites and CMS content, including navigation, templates, menus, forms, links, publishing workflows, version history, and archived materials. • Develop content strategies and editorial calendars informed by audience research, content inventories, stakeholder interviews, and client objectives. Coordinate reviews and publishing approvals. • Design page layouts and organize information to improve navigation and usability. Apply responsive design and consistent visual standards across desktop and mobile experiences. • Configure and review approved website analytics and campaign tracking. Report on traffic, search performance, engagement, and conversions, and recommend measurable improvements. • Integrate client social media channels, email campaigns, videos, podcasts, publications, and other digital assets through approved embeds, feeds, sharing features, and coordinated publishing. • Organize digital assets using consistent file names, tags, metadata, and version controls. Verify permissions, accessibility, and appropriate use before publication. • Check content for accuracy, accessibility, broken links, and browser compatibility. Apply meaningful headings, alternative text, captions, and accessible document practices. • Coordinate CMS updates, backups, security fixes, and performance issues with technical teams. Maintain publishing procedures and provide client training and support.
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