agiloft - Product Marketing Manager - Marketing Intelligence
Requirements
• Minimum of five years of Product Marketing experience, with demonstrated ownership of GTM strategy, competitive intelligence, or thought leadership programs. • Bachelor of Science or Bachelor of Arts degree or equivalent experience. • Deep knowledge of the contract management, legal tech, procurement, or sales operations marketplaces; familiarity with CLM or Contracts AI is a strong plus. • Proven ability to act as a strategic partner across business functions • Analyst relations experience and expertise • Track record of developing structured market intelligence programs that drive measurable business decisions. • Experience building and owning thought leadership content and strategy that shapes category perception. • Demonstrable ability to develop content such as white papers, executive narratives, product presentations, and data-driven reports. • Experience managing product positioning, competitive analysis, and product launches. • Experience collaborating effectively across functions like sales and product management to achieve results. • Experience in market intelligence capture and build. • Experience in presenting and evangelizing. • Experience in a high-growth B2B SaaS company with both PLG and enterprise sales motions. • Background in analyst relations, competitive intelligence, or market research functions. • Experience presenting at industry conferences or in executive-level customer and analyst settings. • Familiarity with AI-powered product narratives and the ability to make technical concepts accessible to business buyers. • MBA or equivalent advanced degree.
Responsibilities
• Deliver market intelligence to the business in consistent, structured formats enabling product and sales teams to make faster, better-informed decisions. • Contribute to thought leadership strategy focused on the future of CLM and Contracts AI creating a point of view that positions Agiloft as a category leader. • Develop white papers, executive POVs, industry reports, contributed articles, and speaking frameworks. • Partner with Sales and Partner Enablement to produce win-based playbooks, battle cards, objection-handling guides, and competitive frameworks that shorten sales cycles and improve win rates. • Create compelling go-to-market materials such as web content, product presentations, datasheets, white papers, and contributed articles calibrated to each stage of the buyer journey. • Work with the marketing team to develop appropriate content for demand • Manage product launches and new software releases, including positioning, messaging, launch readiness, and cross-functional coordination. • Lead analyst relations in conjunction with our analyst relations agency. Share analyst opinion with marketing, sales, product management. • Serve as an Agiloft evangelist by presenting at industry conferences, customer events, analyst briefings, and other internal and external events. • Work with SDRs and sales teams on product positioning and messaging. • Develop customer insight through various mechanisms and synthesize findings into actionable intelligence for product and GTM teams. • Help to define and refine market opportunity, ICP and persona profiles. • Collaborate with demand generation to design high-converting programs aligned to pipeline and revenue goals. • Leverage AI-assisted tools to enhance productivity, streamline workflows, and support day-to-day activities
Apply in one click
Upload My Resume
Drop here or click to browse · Tap to choose · PDF, DOCX, DOC, RTF, TXT