zoe - Performance Creative Designer (Paid Social)
Requirements
• 2-4+ years of design experience specialising in growth marketing, performance creative, or digital advertising (direct-to-consumer, subscription, or startup experience is highly desirable). • A portfolio that proves you understand what stops the scroll — showcasing highly engaging, organised digital layouts, smart typographic hierarchy, and an ability to deliver exceptional visual craft at high volumes. • understand what stops the scroll • Mastery of Figma and the Adobe Creative Suite (Photoshop, Illustrator). • understanding of platform cultures • Exceptional speed, organisational agility, and a thick skin for data. You love testing, look forward to performance feedback, and can pivot design directions effortlessly based on metrics. • Exceptional speed, organisational agility, and a thick skin for data • A maker mindset: comfort using your smartphone or basic camera equipment to capture real-world textures, lighting, and product interactions that look current, authentic, and premium. • A maker mindset • Deep alignment with the ZOE mission; you are genuinely curious about science, human behaviour, health, and nutrition. • Deep alignment with the ZOE mission • Motion graphics and animation skills (After Effects, Premiere, or CapCut) to add subtle movement to static concepts. • Proven experience executing localised asset variations for international campaigns. • Comfort incorporating modern AI generation or workflow tools into your creative ideation and asset production pipelines. • 📌 Application Requirement • Applications MUST include a link to a portfolio featuring real-world examples of paid social performance ads, Meta static ad variations, or conversion-focused A/B test creative. Portfolios containing exclusively corporate brand identities, print/packaging, or web UI/UX case studies will not be reviewed. • paid social performance ads, Meta static ad variations, or conversion-focused A/B test creative • ✨ Our Hiring Journey • We value your time. We’ve designed a streamlined, 4-step process to get us from "Hello" to "Welcome to the team" as quickly as possible: • Step 1: 👋 Intro chat with Talent Team (High-energy alignment alignment check) • Step 1: 👋 Intro chat with Talent Team • Step 2: 🧠 Hiring Manager Interview (Tactical conversation focused on your craft) • Step 2: 🧠 Hiring Manager Interview • Step 3: 🔄 The Remote Loop (2 to 4 focused interviews assessing technical and collaboration skills) • Step 3: 🔄 The Remote Loop • Step 4: 🎉 The Finish Line (Offer, equity/benefits breakdown, and onboarding) • Step 4: 🎉 The Finish Line • ___________________________________________________________________________ • 🚀 Ready to thrive? Apply Now • Ready to thrive? Apply Now • If you are genuinely excited about ZOE's mission and this opportunity, please don't hesitate to apply—even if you don't meet every single requirement listed. We fundamentally value potential and commitment above all else.
Responsibilities
• Build, iterate, and scale high-performing visual assets for multi-channel digital advertising campaigns (mainly Meta, but also TikTok, YouTube, Pinterest, and programmatic display), matching relentless volume with top-tier design quality. • Partner seamlessly alongside the Lead Brand Designer to absorb, execute, and scale the daily production requirements of our growth marketing channels. • Intentionally dial design quality up or down based on channel needs — knowing how to craft an asset that feels native, current, and raw without ever looking over-designed or easy to ignore. • Partner day-to-day with growth marketers and copywriters to turn real-time asset performance data and audience insights into fresh, beautifully designed visual hooks and creative variants. • Build, manage, and expand intelligent template systems and modular asset components within Figma, Canva, or other emerging frameworks to maximise studio output and efficiency. • Get hands-on as a physical creator: unbox product kits, capture raw, engaging imagery in the wild, and experiment with quick visual executions to keep our formats feeling current, authentic, and alive. • Own the asset localisation process, preparing and formatting successful creative architectures to scale seamlessly into new global markets. • Dedicate ~10% of your bandwidth to motion graphics testing, video editing, and proactive concept experimentation to expand our visual vocabulary on social platforms. • Maintain an unwavering eye for core brand consistency, ensuring even our highest-volume performance tests subtly protect ZOE’s foundational visual DNA.
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