pioneer-services - Powered by Pioneer - Partner Marketing Manager
Requirements
• Experience: 5+ years of experience in partner marketing, growth marketing, and experience with blockchain/web3 and/or financial services • Expertise: Deep understanding of blockchain, web3, DeFi, financial services, and growth marketing • Marketing: Experience planning and executing successful marketing campaigns and growth marketing tactics • Collaboration: Experience working cross-functionally to drive GTM execution with internal and external teams • Adaptable: Can manage multiple priorities simultaneously in a fast-paced environment and establish structure and processes that scale • Deep understanding of the BNB Chain ecosystem and its key projects. • Experience with RWA, DeFi, and institutional blockchain integrations • Multilingual abilities or experience working in global markets is a plus.
Responsibilities
• Own Strategic Partner Relationships • Serve as the primary marketing point of contact for BNB Chain's top ecosystem partners — DeFi protocols, RWA platforms, wallets, and institutional integrations • Build trusted, long-term relationships with partner marketing and growth teams, aligning on shared objectives and joint KPIs • Deeply understand partner products and audiences to craft narratives that resonate across the BNB Chain ecosystem and beyond • Drive Partner GTM from Ideation to Execution • Translate technical integrations and product launches into clear, differentiated value propositions for developers, traders, builders, and mainstream users • Coordinate across internal teams (BD, content, social media, events, design, PR) and external partner stakeholders to deliver campaigns on time and on message • Create Category-Defining Content • Produce partner case studies, co-authored op-eds, launch announcements, and educational materials that establish BNB Chain as the home of builders • Write and edit copy across formats — social threads, long-form posts, press releases, one-pagers — with precision and voice • Develop sales enablement and co-marketing assets that empower partners to represent BNB Chain credibly in their own channels • Measure and Optimize • Define success metrics for every partner campaign and track performance rigorously • Surface data-driven insights on ecosystem activity to identify the most compelling partner stories and highest-impact opportunities • Report on partner marketing impact with clarity to internal stakeholders and leadership
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