activetheory - Active Theory - Associate Creative Director
Responsibilities
• Creative Ownership • Take creative ownership of one or more core client accounts, ensuring consistency, quality, and clarity across engagements. • Set and maintain creative direction across projects — from early concept through execution. • Be accountable for the overall creative health of the work, not just individual deliverables. • Be practiced in core creative competency – you should be intimately familiar with creative execution at the highest level • As needed, be hands-on with conceptual and delivery phases of the creative process • Understand the possibilities, limitations and potential within 2D/3D motion design • Partnership Leadership • Act as a creative point of continuity for assigned client accounts. • Build trust through taste, follow-through, and thoughtful decision-making. • Collaborate closely with Production and Tech to shape approaches that balance ambition, feasibility, and craft. • New Business & Growth • Step into a creative lead role on pitches and new client opportunities articulating our unique perspective. Help shape concepts, narratives, and presentations that reflect Active Theory’s point of view. • Contribute to how we position our creative capabilities externally. • Act as a primary ambassador for Active Theory starting to build a public-facing leadership profile (e.g., through industry events or thought leadership). • Team & Studio Leadership • Lead by example through craft, communication, and collaboration. • Demonstrate being AI native and generally interested in AI • Provide direction and feedback that helps elevate designers and strengthen the work. • Contribute to creative standards, systems, and ways of working that scale across the studio. • Foster a design culture and support in department process and initiatives • Reports to: Executive Creative Director • Location and Timezone: Remote in North America or Latin America, with ability to work PST hours • Works closely with: Creative, Production, Tech, Growth, and External Partners • Creative Ownership • ## What Success Looks Like • The work feels cohesive, intentional, and confidently directed. • Partners experience clarity, consistency, and trust in creative leadership. • Designers feel supported, challenged, and elevated. • Creative leadership is proactive — identifying opportunities, not just responding to briefs. • Growth Path (ACD → CD) • As an Associate Creative Director, you’re building toward full Creative Director scope by: • Continued demonstration of high craft and quality • Build taste and sense of innovation within the department and cross functionally • Expanding ownership across multiple partnerships • Increasing influence on studio-wide creative direction • Leading larger pitches and long-term strategic narratives • Developing others into leaders, not just strong contributors • Demonstrating moving from 'leading the work' to 'shaping the future of the studio' through strategic public representation and studio-wide influence.
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