Product Marketer

ElicitRemote - Oakland, CA, United States1w ago

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Responsibilities

Conduct extensive research into how academic researchers, R&D labs, pharma/medtech teams work to understand their pain-points and workflow gaps.
Define value proposition and messaging frameworks for multiple customer segments including researchers, enterprise R&D, decision-makers.
Partner with product and sales to plan and execute major launches by defining launch strategy, campaigns, and measuring outcomes.
Equip sales team with critical enablement such as competitive battlecards, decks, case studies, proof-points & objections handling.
Propose and refine product bundles and pricing tiers aligned to buyer segments in collaboration with leadership and finance.
Influence the product roadmap using insights from customer research and understanding of competitive landscapes.

Equity options mentioned as part of compensation.
Paid time off (PTO) is included among benefits.
Insurance coverage provided to employees.
Remote work options available for candidates based on location and role suitability.