cube - Head of Growth Marketing

• Account-Based Marketing (ABM) • Own and run the ABM programme hands-on, working directly with Sales on target account selection and building the bespoke engagement plans yourself. • Work directly with the Chief Customer Officer and Exec Heads of Customer to design and run ABM programs within key customers. • Build and execute a data-led approach to ABM that blends intent data, personalised content, and multi-channel outreach to accelerate deals in enterprise accounts. • Act as the team’s in-house ABM expert - setting best practice, coaching the wider team on what works, and continuously raising the bar on account penetration and engagement quality. • Strategy & Revenue Marketing • Own the end-to-end growth marketing strategy, from awareness through to pipeline and closed revenue, ensuring every programme is tied to measurable business outcomes. • Design and execute integrated marketing campaigns across key customer segments and verticals that drive quality pipeline -- not just volume. • Work with the Marketing Ops lead to define the metrics that matter: MQLs, SQLs, pipeline contribution, velocity, and revenue influence, and hold the team accountable to them. • Work with Sales leadership to ensure tight alignment between marketing activity and revenue targets, maintaining a shared view of the funnel. • Market Expansion • Lead marketing efforts to enter new geographic and vertical markets, developing go-to-market plans in collaboration with the CMO and Product Marketing. • Identify the right customer segments, channels, and messages to drive awareness and demand in markets where CUBE is less established. • Build scalable programmes that can grow with the business, ensuring new market entry is structured, insight-led, and commercially focused.