Whoop - Director of Brand Operations & Production
Requirements
• 10+ years of experience in creative operations, marketing operations, production operations, agency operations, or related operational leadership roles within high-growth, multi-channel organizations. • Demonstrated experience building and scaling operational systems that support creative, brand, or marketing organizations. • Proven success leading resource planning, prioritization, and cross-functional execution across complex initiatives and stakeholder groups. • Experience establishing governance frameworks, operational rigor, and scalable workflows within matrixed organizations. • Strong understanding of integrated production workflows across campaigns, content, photo/video, digital, and global brand initiatives. • Experience overseeing multi-channel creative production across internal teams, external agencies, production partners, and freelance networks. • Strong operational judgment with the ability to navigate ambiguity, manage competing priorities, and drive execution at scale. • Experience implementing workflow automation, tooling enhancements, and AI-enabled operational improvements. • Proficiency with project management platforms, workflow systems, and digital asset management tools. • Exceptional communication, organizational, and cross-functional collaboration skills. • Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions. • This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office. • Interested in the role, but don’t meet every qualification? We encourage you to still apply! At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience. As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
Responsibilities
• Architect and evolve the end-to-end Brand and Creative operating model across intake, prioritization, production, and delivery. • Establish governance frameworks, operational standards, and planning processes that enable scalable execution across Brand and Marketing. • Serve as a strategic partner to leadership on organizational design, operational scalability, production strategy, and creative resourcing models. • Lead resource, capacity, and budget planning aligned to quarterly and annual go-to-market priorities. • Drive prioritization, scope management, and operational tradeoff decisions to protect execution quality, team focus, and organizational efficiency. • Develop scalable resourcing strategies across internal teams, agencies, production vendors, and freelance partners. • Build and scale Production as a strategic operational function supporting global creative execution across campaigns, content, photo/video, digital, and brand initiatives. • Own the strategy and evolution of the creative technology ecosystem, including project management systems, workflow automation, localization processes, and digital asset management infrastructure. • Oversee end-to-end creative production and delivery across channels, ensuring work is delivered on time, on brand, and aligned to global business needs. • Establish KPIs and reporting frameworks that improve visibility into operational performance, delivery effectiveness, team utilization, and production efficiency. • Lead continuous improvement initiatives across workflows, tooling, automation, and AI-enabled operational processes. • Build and lead high-performing Brand Operations and Production teams, fostering a culture of clarity, accountability, collaboration, and operational excellence.
Apply in one click
Upload My Resume
Drop here or click to browse · Tap to choose · PDF, DOCX, DOC, RTF, TXT