ZOE - Head of Copy
Requirements
• Copy Mastery: You have a killer portfolio, including exceptional long-form sales copy that’s made sales • Copy Mastery: • Proven Commercial Leader: You'll have a significant depth of leadership experience, having built, scaled, led and coached high-performing teams who have driven commercial business impact • Proven Commercial Leader: • Consumer-First Background: You bring strong consumer-facing or creative agency experience. Please note: We are looking for consumer growth experts, so a B2B-only background won't be a fit for this role. • Consumer-First Background: • Data-Informed Creative Execution: • Thinking & Mindset • Copy Obsessive: You have a genuine obsession with the craft, you’ll be able to articulate the why behind copy decisions down to a granular level • Copy Obsessive: • High Agency: Comfortable challenging senior stakeholders, the status quo and yourself to strive to always be better • High Agency:
Responsibilities
• Own the Bar for Copy Excellence • You will do great writing - define and protect what "great" looks like for ZOE copy. • Lead through doing, setting an undeniable standard via your own brilliant copy execution. • Build strong internal trust and establish seamless ways of working with creative leadership. • Build Scalable Systems • Create, update, and maintain our foundational creative assets, including comprehensive brand and copy bibles. • Be accountable for making sure these assets are useful and effective – you're accountable for ensuring the team is using them and finding them to be effective. • Establish Team Culture & Rituals • Run copy critiques, facilitate collaboration, and establish a feedback culture to drive your team members' growth and elevate collective output. • Campaign Briefing & Delivery • Lead and collaborate on creating cut-through campaign briefs • Translate briefs across touch points, seamlessly threading qualitative and quantitative insights directly into messages that convert
Benefits
• Work on meaningful problems with real impact on people’s health. • Operate at the intersection of science, product, and growth. • Shape critical revenue and member journeys at a pivotal stage of growth. • Collaborate with world‑class scientists, designers, and technologists. • Enjoy a remote‑first environment built on trust and support. • ✨ Our Hiring Journey • We value your time. We’ve designed a streamlined, 4-step process to get us from "Hello" to "Welcome to the team" as quickly as possible: • Step 1: 👋 Intro chat with Talent Team (High-energy alignment alignment check) • Step 1: 👋 Intro chat with Talent Team • Step 2: 🧠 Hiring Manager Interview (Tactical conversation focused on your craft) • Step 2: 🧠 Hiring Manager Interview • Step 3: 🔄 The Remote Loop (2 to 4 focused interviews assessing technical and collaboration skills) • Step 3: 🔄 The Remote Loop • Step 4: 🎉 The Finish Line (Offer, equity/benefits breakdown, and onboarding) • Step 4: 🎉 The Finish Line • ___________________________________________________________________________ • 🚀 Ready to thrive? Apply Now • Ready to thrive? Apply Now • If you are genuinely excited about ZOE's mission and this opportunity, please don't hesitate to apply—even if you don't meet every single requirement listed. We fundamentally value potential and commitment above all else.
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