Metalab - Marketing Lead

Remote - PT (Pacific)4mo ago

Remote Staff NA Growth Lead Team Management Account Management Brand Management Reporting Storytelling

Requirements

• 3–5 years of experience in content marketing, social media, or brand marketing, ideally within a creative agency or product-led environment. • Strong project management skills and comfort juggling multiple workstreams. • Proven experience managing brand social media accounts. • Strong writing and editing skills with an eye for detail. • Familiarity with analytics and reporting tools for social and web performance. • Highly organized, proactive, and comfortable working from strategic direction. • A strong appreciation for design, storytelling, and craft.

Responsibilities

• Content production & editorial management • Project manage the production of case studies from brief to publication, coordinating timelines, reviews, and handoffs with designers and internal teams. • Manage the editorial calendar across case studies, blog posts, and supporting content. • Coordinate content drafts, edits, approvals, and publishing workflows. • Ensure all content aligns with Metalab’s voice, standards, and strategic priorities. • Manage day-to-day execution across LinkedIn, X, Threads, and Instagram. • Write captions and supporting copy based on established brand and thought leadership direction. • Schedule and publish posts, monitor engagement, and respond to comments and messages. • Translate longer-form content and ideas into social-native formats. • Maintain and manage the social content calendar in alignment with broader marketing initiatives. • Project management • Project management • Own the marketing content calendar and ensure deadlines are met. • Coordinate with designers, contractors, and internal stakeholders to keep work moving. • Identify risks, bottlenecks, or gaps early and proactively address them. • Analytics & reporting • Track performance across content and social channels. • Prepare regular reports and insights to inform future planning. • Monitor what is resonating and flag opportunities for improvement.