headway - Digital Marketing Channel Manager, Affiliate and Creator/Influencer
Responsibilities
• Get Headway live on all relevant paid listicles, and negotiate placement, rank, and terms • Earn spots in organic listicles through outreach, PR, and strong publisher relationships • Build and manage our creator and influencer program through Impact, from sourcing and contracts to briefs and payouts • Partner with our Brand team so every partner and creator respects our brand guidelines and healthcare claims rules • Grow the channel against scale and CAC goals together, and find clever ways to measure its incrementality • You’d be a great fit if… • You have hands-on experience running affiliate, listicle, and creator or influencer programs, including on platforms like Impact • You own both scale and efficiency, and you know how to grow volume while holding CAC • You understand incrementality and have clever ways to measure it in channels that are hard to measure • You're great at building relationships and keeping them strong over time with publishers, creators, and partners • You care about brand and know how to keep partners on brand while letting creators sound like themselves • Nice to have: partnerships experience in healthcare or other regulated categories
Benefits
• Medical, dental, vision, HSA/FSA, 401(k) including match for 2027!, Carrot Fertility reimbursement, and paid parental, medical and caregiver leave. • We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem – across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience. Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please inform the recruiter when they contact you to schedule your interview. • Headway participates in E-Verify. To learn more, click here. https://www.e-verify.gov/sites/default/files/everify/posters/EVerifyParticipationPoster.pdf • A notice to Headway applicants: To protect yourself against phishing and recruitment fraud, please note that Headway only accepts applications through our official careers page at https://headway.co/careers. Headway will never refer you to external websites, ask for payment or personal information, or conduct interviews via messaging apps. All official communication will come from a @findheadway.com http://findheadway.com email address. If you are contacted by someone claiming to be from Headway via an unofficial channel, please do not share any information and report it as spam.
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