Ashby - Product Marketing Manager, Release Marketer

• Release Products and Features • Own go-to-market planning and execution for feature releases across multiple product lines. • Work closely with Product Managers to shape value propositions, messaging, and demo strategies. • Produce polished feature videos for use across social media, the website, and other marketing channels. • Create assets including blog posts, one-pagers, demo videos, internal launch docs, and enablement materials. • Turn features into clear customer value through videos, product walkthroughs, and content that make the benefit obvious. • Partner with other product marketers on larger and bundled launches where support is needed. • Keep the release engine moving and create leverage for your team • Serve as a product expert and go-to resource for how features work and how we position to the market. • Coordinate release promotion with Solutions Engineering, RevOps, Sales, CS & Support teams to ensure audiences across the organization are best-equipped through their channels. • Help maintain our product launch velocity by leveraging AI, automation, and building scalable systems to manage a high volume of releases, giving yourself time back for more high-leverage work. • You Might Be a Fit If You • You’re highly organized, and can keep multiple releases, owners, and deadlines moving at once without anything slipping. • You’ve got an exceptional eye for detail - people consistently trust you as the final eye on something because you catch more than just typos every time. • You can switch between products and contexts easily, and pick up a new feature quickly enough to explain it well. • You’re the person people ping and say, “Can you just explain this feature in normal words?” and you actually can. • You know how to shape a good demo or walkthrough that tells a story. Not just “click here, then here” but “here’s how this solves your problem.” • You are comfortable owning your own copy and collaborating with design teams to produce well-polished assets. • You can read a launch plan and immediately hear the voices of Sales and CS in your head “but what about XYZ?”, and you’ve already worked with technical and product teams for the answer. • You can follow a playbook but are not afraid to go back to first principles thinking and build something from scratch without much direction. • You Might Not Be a Fit If: • You’re drained by the strive for perfection. If a letter is out of place or a font is off by a size point, it won’t bother you. • You’re not a natural relationship builder and don’t feel comfortable working across Product and GTM folks. • You aren’t the person people go to when they’re trying to understand the complexities of a new product. • You find stakeholder and project management more draining than satisfying. • You’d rather not weigh in on or be the final call on creative because someone else will catch it (noting you will have design support, but that someone to catch it is you :) • Interview Plan: • 30 min with Michelle (Recruiting) • 45 min Rosalia (Hiring Manager) • 30 min with Harriet (VP of Marketing) • 30 min with Benji (CEO and Co-founder) • Final Round Interview (1-1.5 hours)