assured - VP, Product Marketing
Requirements
• 🎯 10+ years in product marketing, with senior leadership experience and a track record of defining category-level positioning and leading GTM in a technical, AI-driven domain. • 🧠 Demonstrated ability to translate complex technical capability into language that lands with senior, non-technical executive buyers. • 🏢 Experience selling into or marketing to enterprise buyers – insurance, fintech, or regulated industries is a strong plus. • ✍️ Exceptional writing and verbal communication; you can drive complexity into clarity for any audience and hold your own in the room with a CCO. • 🏗️ A builder’s mindset – comfortable writing the playbook from scratch in a fast-moving, resource-constrained environment. • 🌟 Proven people leadership: you hire well, set a high bar, and multiply the output of a small senior team. • 💪 High ownership and low ego – you do the thinking and the doing.
Responsibilities
• 🎯 Own positioning and the messaging house – Define how Assured is positioned versus internal AI builds, legacy core systems and emerging entrants. Build the messaging architecture that every other artifact inherits from. • 🗣️ Translate AI into CCO language – Turn model, agent, and platform capability into clear, credible, business-outcome language that a Chief Claims Officer and their team immediately understand and trust. • 🛡️ Smoothen CIO/CAIO objections – Turn “we can build it ourselves with frontier models” into “we want Assured’s insurance expertise next to us for whatever we are building”. • 💰 Pricing and packaging – Turn our product portfolio into a unified Platform story with a strong focus on value positioning, packaging and pricing. • 🚀 GTM - Drive the Land narrative – Own the “Hero Build vs. Buy” story, the CCO-grade pitch, the CIO/CAIO persona-expansion, the analyst-grade category POV, and the field-grade objection library that wins competitive deals. • 📈 GTM - Drive the Expand narrative – Own the playbook for growing claim-share within a logo and process penetration across the claim lifecycle, turning beachheads into platform deployments. • 👥 Build and lead the team – Hire, develop, and direct the human and agents team; set the bar for quality and pace across the function. • 🤝 Partner with Sales and Product – Become the Enablement anchor, co-pilot critical customer meetings, deconstruct decks against live deals, and feed the field with guidance that moves pipeline. • ✨ Raise the bar on every artifact – Integrate our evolved positioning with Brand & Design so the visual and narrative system reinforce each other on everything that leaves the building.
Benefits
• 🤑 Competitive Compensation: Competitive salary and equity packages for all employees • 🏥 Healthcare Plan: Platinum medical, dental, and vision • 🛡️ Free life insurance: Including long-term disability & short-term disability • 🏄 Unlimited PTO: Uncapped vacation days & paid holidays • 👶 Family Leave: Maternity & paternity • 📈 401(k) Contribution: Assured contributes 3% of your income, even if you don't contribute • 🏠 WFH Benefits: Lunch on us 2x/week, monthly phone stipend & other home office perks • 👪 Health FSAs & HSAs: Pre-tax accounts for out-of-pocket medical expenses • 🤝 Team events & Offsites: We're remote, but we regularly get together • *We have been made aware of individuals falsely posing as recruiters from Assured Insurance Technologies Inc. Please note that we only contact candidates from official @assured.claims http://assured.claims email addresses and all interviews are conducted through verified company channels. If you are unsure whether a message is legitimate, please contact us directly at [email protected] before sharing any personal information** • Our Commitment:
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