higgsfieldai - GTM Lead, Europe
Requirements
• 8+ years in enterprise sales, business development, partnerships or GTM leadership, including 3+ years selling SaaS, AI, creative technology, marketing technology or media technology in Europe. • A track record of sourcing and closing six- and seven-figure deals yourself, not only through a team. • Experience selling into advertising agencies, brand marketing organisations, or media and entertainment companies in at least two European markets. • An existing network of senior buyers in European agencies, brands or media groups. • Comfortable opening a region alone: no local marketing, SE or RevOps bench on day one. • Fluent English; a second major European language (Spanish, Portuguese, Italian, Dutch or Nordic) is a strong plus. • Based in, or willing to relocate to, Almaty; or based in Spain, the UK or Ireland with the right to work there and able to travel across Europe and to Almaty regularly. • Genuine enthusiasm for generative AI and hands-on fluency with Higgsfield or comparable creative AI tools. • Experience at an AI-native company, a creator platform, or a usage-based software business. • Relationships in European broadcasters, streamers or sports media. • Prior experience as a first or founding commercial hire in a region. • What we're not looking for • A strategy-only leader who needs a team before they can produce results. • Someone whose success has depended on a large inbound brand and a full supporting bench. • A single-market seller; Europe is too diverse for one-country experience.
Responsibilities
• Open the European market • Build and execute Higgsfield's European go-to-market strategy, starting with a named-account plan across the UK, Spain, Ireland, the Nordics, Benelux and Southern Europe (France and DACH are a second wave). • Segment the region by readiness to buy: advertising and creative agencies, consumer brands, production companies, broadcasters and streamers, gaming and sports media. • Personally source, run and close the region's first enterprise and agency deals, from first touch through negotiation and signature. • Convert high-usage European creators, teams and agencies already on the platform into team and enterprise accounts. • Build pipeline and revenue • Own European pipeline, forecast and bookings; keep 3x+ pipeline coverage and report weekly to leadership. • Run an outbound-first motion alongside inbound from the platform: executive outreach, events, partner introductions and creator-community referrals. • Lead commercial negotiations, enterprise agreements, and multi-year and usage-based deal structures. • Build local references and case studies that make the next European deal easier than the last. • Work the ecosystem • Build relationships with senior decision-makers in European agency holding-company networks, independent agencies and brand marketing organisations. • Identify and activate European channel and distribution partners (agencies, production studios, creative platforms, local resellers) with the Head of Partnerships. • Represent Higgsfield at European industry events and in local media as the leading AI video platform for creative work. • Localise positioning, pricing packaging and campaigns for European buyers with Marketing and Product. • Surface market, competitive and regulatory signals (including EU AI Act and data-residency questions) to Product, Legal and leadership. • Define what the European team should look like at 5 and 15 people, and help hire it. • What success looks like in year one • A European named-account plan and sales playbook that leadership has signed off. • The first marquee European agency and brand customers live in production, with public references. • A forecast that is accurate within 15% quarter over quarter. • A hiring plan for the next European GTM hires, with the first of them onboarded.
Benefits
• We're the fastest-scaling generative AI company in history, hitting $1B in annual revenue run rate, 30M+ users worldwide, 6M+ generations per day, and powering 390 of Fortune 500 brands. We’re building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn’t just moving fast, but rewriting what fast looks like. • Competitive base salary in USD, based on your experience, skills, and the scope of the role.
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