pragmatike - Senior UGC Creative Producer (Remote)
Requirements
• Proven experience producing high-volume UGC and short-form video campaigns for B2C consumer brands. • Exceptional written English with demonstrated experience writing high-performing social media and TikTok copy. • Strong understanding of TikTok, Instagram, Meta, and short-form content best practices. • Experience managing creators, influencers, production teams, and external creative partners. • Ability to independently lead the full production process from concept through delivery. • Strong understanding of performance marketing and using campaign data to guide creative decisions. • Experience building scalable creative workflows and production processes. • Highly organized, proactive, and comfortable working independently in a fast-moving environment. • Excellent communication skills and fluent English. • Experience working on AI-powered, consumer subscription, social, entertainment, or communication products. • Experience building and managing creator or influencer networks. • Background producing campaigns that directly drove app installs, subscriptions, or measurable business growth. • Familiarity with creator contracts, usage rights, production budgets, and content operations. • Strong visual storytelling skills and an eye for high-quality creative. • Startup or high-growth company experience.
Responsibilities
• Lead the end-to-end production of UGC and short-form video content for paid and organic social campaigns. • Generate creative concepts, write scripts, storyboards, hooks, captions, and platform-native copy in English. • Source, brief, and manage creators, influencers, actors, and production partners. • Direct video shoots from planning through final delivery, including casting, locations, props, and on-set creative direction. • Build scalable production workflows that enable high-volume content creation while maintaining quality. • Manage relationships with external agencies, production vendors, and UGC platforms. • Collaborate closely with product, growth, and marketing teams to rapidly test new creative concepts. • Analyze campaign and creative performance to continuously optimize future content. • Stay ahead of social media trends, competitor campaigns, and emerging content formats.
Benefits
• This is an opportunity to own one of the company's most important creative growth functions, producing content that reaches millions of users worldwide. You'll have significant ownership, collaborate directly with leadership and product teams, and rapidly bring new ideas from concept to launch in a fully remote, fast-moving environment.
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