onhires - Product Marketing Manager (B2C Mobile Subscription SaaS)
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Requirements
• Mobile apps and subscription monetization • Quiz-based funnels and paywalls • Onboarding optimization • A/B testing and experimentation • ARPU / LTV / conversion optimization • Data-driven product growth • Active daily use of AI tools and agents — this is a hard requirement, not a nice-to-have • Full-time commitment, no side projects • Tools / platforms: • Amplitude, Firebase, Appsflyer, Mixpanel, or similar analytics stacks • Web to Wave or similar funnel/paywall platforms — nice to have
Responsibilities
• Optimize onboarding funnels, quizzes, paywalls, and subscription flows • Increase ARPU/RPU and improve monetization performance • Launch and analyze A/B tests and experimentation initiatives • Improve conversion, retention, and subscription metrics • Collaborate with creatives, product, analytics, and founders • Develop and test pricing, offers, and monetization hypotheses • Analyze funnel performance and identify revenue growth opportunities • Work closely with acquisition and billing teams to improve overall unit economics • Ideal background • Strong preference for candidates with experience in: • B2C subscription SaaS • Mobile subscription products and consumer apps • High-scale consumer monetization environments • Fast-paced, high-ownership product companies
Benefits
• Full-time, from ~9:00 AM your local time (flexible) • Competitive compensation discussed individually + strong performance-based bonus structure • Eastern Europe preferred
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