IPG Mediabrands - Biddable Account Manager
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Requirements
• 3–4+ years hands‑on experience in Search and Social activation. • Search and Social activation • Strong platform proficiency across Google Ads, Meta, Bing, TikTok, Pinterest, and LinkedIn. • Google Ads, Meta, Bing, TikTok, Pinterest, and LinkedIn • Proven track record of delivering performance improvements and hitting ROAS/CPA targets. • Confident communicator with experience presenting to clients. • Strong analytical mindset with the ability to turn data into clear insights. • Experience working across multi‑market European accounts is a strong advantage. • multi • market European accounts • High attention to detail and strong QA discipline. • Employee Transparency • At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. • Please reach out to Ninette at [email protected], if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.
Responsibilities
• Cross‑ChannelActivation & Optimisation • Cross • ChannelActivation & Optimisation • Execute and optimise campaigns across Google Ads, Meta, Bing, TikTok, Pinterest, and LinkedIn. • Google Ads, Meta, Bing, TikTok, Pinterest, and LinkedIn • Own end‑to‑end campaign setup: trafficking, QA, audience building, creative rotation, and tracking validation. • Continuously optimise toward performance KPIs (CPA, ROAS, CVR, CTR) using platform tools, scripts, and automation. • Implement structured testing frameworks (creative, bidding, audiences, landing pages) to drive incremental gains. • Multi‑MarketDelivery Across Europe • Multi • MarketDelivery Across Europe • Manage campaigns for clients operating across multiple European markets, ensuring localisation, compliance, and platform best practices. • multiple European markets • Coordinate with local market teams to align on budgets, messaging, and performance expectations. • Maintain consistent delivery quality across regions, adapting strategies to market maturity and competitive landscapes. • Reporting, Insights & Client Communication • Lead weekly PCIs (Performance Check‑Ins) and quarterly QBRs, presenting insights, trends, and strategic recommendations. • weekly PCIs (Performance Check • quarterly QBRs • Build clear, actionable reporting dashboards and narratives that translate data into business impact. • Proactively identify optimisation opportunities, efficiency gains, and growth levers for each client. • Communicate performance drivers confidently to both technical and non‑technical stakeholders. • Quality Assurance & Governance • Conduct rigorous QA checks across campaign builds, tracking, naming conventions, and budget pacing. • QA checks • Ensure flawless execution across all platforms, maintaining high operational standards. • Work closely with analytics and tagging teams to validate tracking, troubleshoot discrepancies, and maintain data integrity. • Collaboration & Workflow Management • Partner with strategy, creative, and analytics teams to deliver integrated, full‑funnel media plans. • Support junior team members with guidance, best practices, and troubleshooting. • Manage workflows efficiently across multiple clients, deadlines, and markets.
Benefits
• We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits: • Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year • Free breakfast and free lunch • Early finish Fridays • Core Hours (Mon-Thurs, flexible start/finish times) • Retail discounts • Electric vehicle salary sacrifice car scheme • Wellbeing programme, including Headspace & flu jabs • Interest-free season ticket loan • Paid time off for Volunteering • Group Income Protection • Private Medical Insurance or Health Cash Plan (dependent on level) • Group Personal Pension Plan with matched contributions from 3-6% • Generous Parental Leave & Pay • Independent mortgage advice • Financial education • Employee Assistance Programme • Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!
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