Affirm - Staff Product Manager, Consumer Growth Loyalty

• Own the vision and roadmap for Affirm’s consumer loyalty program, setting the hypotheses, success metrics, and sequencing across multiple quarters • Launch the first version of rewards and tiers, including earn mechanics, member benefits, redemption, and the surfaces that make the value obvious in app, at checkout, and after a purchase • Build the engagement loops (progress, milestones, personalized offers) that turn a one-time borrower into someone who reaches for Affirm every week • Own the program economics: reward liability, funding mix across merchant-funded offers, interchange and network incentives, and the case for incremental GMV against cost per member • Set up the measurement foundation for loyalty, including holdouts, incrementality testing and long-run LTV, then tune earn and burn rates and tier thresholds off what the data says • Partner with Risk, Credit, Legal, Compliance, Finance and Marketing to design rewards that are compliant and clearly disclosed, with no hidden fees or fine print that surprises people • Align senior stakeholders and pull together dependencies across Card, Shopping, Servicing and Marketing, leading embedded engineering and design pods through a lot of ambiguity • What we look for • What we look for • 8+ years in Product Management, with a track record in consumer mobile apps, fintech, or neobanks • Built or scaled a loyalty, rewards or engagement program: card rewards, points, tiers, subscription benefits, or something equivalent. You know earn and burn mechanics and what makes a program pay for itself • History of launching products from scratch, not just optimizing what already exists • Owned repeat usage, cohort retention or share of wallet as a primary metric, and know which levers actually move them • Comfortable building the financial model yourself and defending reward cost, funding mix and payback to Finance and leadership • Strong UX instincts and a high bar for design. You know the difference between a reward that feels good and a badge buried in a settings menu • Deep fluency in experiment design, incrementality/attribution, and LTV measurement; data chops (SQL/Amplitude-level self-serve) and a bias for shipping, learning and iterating quickly • Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance • Excellent cross-functional leadership, including experience leading without authority • AI tools like Claude Code, Cursor, and others to research, analyze and prototype, and help develop better product vision • Bachelor’s degree in a related field or equivalent practical experience • Base Pay Grade - P • Equity Grade - 13 • Employees new to Affirm typically come in at the start of the pay range. Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills. • Employees new to Affirm typically come in at the start of the pay range • Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.) • USA base pay range (CA, WA, NY, NJ, CT) per year: $230,000 - $290,000 • USA base pay range (all other U.S. states) per year: $204,000 - $264,000 • #LI-Remote • Remote-first with flexibility built inAffirm is proud to be a remote-first company. Most roles can be done from almost anywhere within the country of employment. Some positions may occasionally require in-person work at an Affirm office, and a few are office-based due to the nature of the work. All new hires will be invited to attend an in-person onboarding experience. • Remote-first with flexibility built in • Benefits designed for youOur benefits reflect our commitment to care, transparency, and flexibility. Here are a few highlights: