Redwood Software - Senior Manager, Demand Generation – Paid Media

• 5+ years of hands-on B2B paid media experience with a track record of driving pipeline in a SaaS or enterprise software environment. • Direct ownership of significant paid media budgets with experience managing complex channel mix allocation. • Advanced proficiency in Google Ads; experience in LinkedIn Campaign Manager, Reddit, Meta, and programmatic/DSP platforms including 6sense. • Experience managing paid programs on Reddit, G2 and review platforms, content syndication networks, and third-party lead and appointment generation programs. • Proficiency with Salesforce and Marketo for attribution and reporting; working knowledge of landing page and personalization tools such as Instapage or Mutiny. • Strong analytical ability with a track record of translating performance data into recommendations for senior stakeholders. • Familiarity with generative engine optimization (GEO) and how AI-driven search is reshaping paid media strategy. • Experience managing vendor relationships, negotiating media contracts, and marketing a multi-brand or multi-product portfolio. • Prior experience building or scaling a paid media team. • If you like growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!