virtahealth - Staff Braze Solution Architect (Contract)

• Work with Directors and VP of Growth to assess current state of martech and operations; quickly evaluate current roadblocks and constraints to future goals; work with leadership and key stakeholders to lead the transformation to a more dynamic, modular marketing engine from the technical operations POV • Lead the transformation from the Ops POV, ensuring alignment of strategy and resourcing to hit time goals as outlined by the leadership team • Act as a peer pace-setter to actively train, coach, and upskill the internal Growth Ops team. • Architect and build modular, responsive HTML/CSS template infrastructure inside Braze. • Develop advanced Liquid logic, dynamic personalization, behavioral filters, and complex Canvas audience branching schemas. • Execute technical setup for advanced segmentation, propensity-based targeting, and automated win-back loops, in concert with product, analytics, and engineering teams. • Complete immediate onboarding and ramp up on Virta's Growth 3.0 architectural goals. • Interface with product and eng leaders, as well as Growth SMEs, to ensure our current requirements and constraints are mapped to martech development to ensure our future goals are attainable • Lead launch readiness for current email playbooks (10-30 templates) to deliver a rebranded, modular system ready for Q1 roll-out. • Engineer modular HTML/CSS email templates in Braze using assets provided by creative teams to build foundation for Growth 3.0 transformation. • Implement complex Liquid logic and Canvas workflows to support the “right message / the right member / right time” vision for dynamic, modular content. • Establish enablement touchpoints and coaching cadence with the Growth Ops team to transfer technical capabilities. • Extensive experience architecting and executing within Braze (Canvases, segments, connected content, user-profile schemas). • Advanced mastery of Liquid markup language for dynamic template personalization. • Expert knowledge of responsive, client-proof HTML/CSS compilation specifically optimized for modern ESPs. • Strong understanding of martech data-flow architecture, API payloads, and lifecycle integrations. • Successfully designed and implemented repeatable AI-enabled workflows that address team bottlenecks and improve efficiency. For more information about AI usage in our hiring process, see Virta's AI Interview Resources https://www.virtahealth.com/careers/ai-interview-resources page. • Curiosity, humility, and demonstrated ability to lead through influence at a senior level • VALUES-DRIVEN CULTURE • Virta’s company values drive our culture, so you’ll do well if: • You put people first and take care of yourself, your peers, and our patients equally • You have a strong sense of ownership and take initiative while empowering others to do the same • You prioritize positive impact over busy work • You have no ego and understand that everyone has something to bring to the table regardless of experience • You appreciate transparency and promote trust and empowerment through open access of information • You are evidence-based and prioritize data and science over seniority or dogma • You take risks and rapidly iterate • Is this role not quite what you're looking for? Join our Talent Community https://jobs.ashbyhq.com/virtahealth/form/talent-community-form and follow us on Linkedin https://www.linkedin.com/company/virta-health to stay connected!