xero - Senior Marketing Manager, EMEA

• Developing and optimising multi-channel regional marketing plans that incorporate digital, content, email, events, and public relations. • Partnering with product marketing to launch new features and value propositions, taking ownership of timelines, segmentation, and messaging. • Supporting accounting and bookkeeping partners with tailored marketing activities to drive shared metrics and commercial goals. • Managing a dedicated marketing budget while embedding testing, measurement, and optimisation into all campaign activities. • Where and how you can work • We offer a supportive working environment with hybrid options that allow you to balance home and office working. You will have access to our local office spaces to connect with colleagues during our regular boost days, ensuring you feel connected whether you are collaborating in person or working remotely. • Here are some of the things we are looking for • You will bring a deep understanding of small business or accounting and bookkeeping audiences.