Power Digital - ABM Strategist, Client Services
Requirements
• Mandatory: hands-on working proficiency with 6Sense, Demandbase, or an equivalent ABM/intent data platform • 2–4 years in B2B marketing, marketing operations, or ABM, in-house or in-agency • Comfortable working in core B2B Martech such as Salesforce, Marketo, or HubSpot • Working knowledge of intent data, predictive scoring, and account tiering, with a desire to go deeper on the strategy behind them • Strong analytical skills; comfortable pulling and interpreting data without hand-holding • Clear written and verbal communication; able to translate platform data into a takeaway a channel lead or client can act on • Organized and detail-oriented; able to manage account data and reporting across multiple clients concurrently • Team-oriented and collaborative, with the confidence to flag issues or opportunities to more senior stakeholders • Agency experience valued but not required • Key Performance Indicators (KPIs) • Net MRR across B2B ABM / Strategy portfolio • Client NPS (8+ avg) • Delivery of all work within agreed-upon deadlines • Accuracy and freshness of account tiering, scoring and intent data across assigned clients • Most Important Things (MITs) • Keep account data, intent signals, and reporting accurate and current — the Director and channel teams are making decisions off your work • Clear, direct, and radically candid communication with internal and external stakeholders • Client value — has your work provided new insight, confirmed a course of action, or outlined a clear path forward
Responsibilities
• Build, maintain, and continuously refine target account lists, tiering, and scoring models in 6Sense and Demandbase • Monitor intent data and account engagement signals daily; flag movement and surface insights to the Director of ABM before they become client questions • Support the Director of ABM in developing ABM audits, playbooks, and GTM plans for clients • Translate account tiers and intent signals into campaign briefs and targeting inputs for Paid Media, Paid Social, Content, and Email/Lifecycle teams • Coordinate with channel teams to confirm account-based campaigns are executing against the intended tiering and messaging strategy • Own ABM reporting and dashboards; track pipeline influenced/sourced, account engagement, and movement through funnel stages • Support cross-agency collaboration across SEO, Paid Media, Creative, PR, Influencer, and CRO to keep ABM campaigns unified • Assist Revenue and Appraisal teams with account and market research for new and expanded business opportunities • Employ AI technologies to enhance and optimize ABM processes and reporting • Utilize and leverage Power Digital's nova ecosystem as it relates to ABM strategy and reporting
Benefits
• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives
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