Zeta Global - Client Experience Operations Manager
Requirements
• Bachelor’s degree in Marketing, Business, Communications, or Data/Analytics-related field; project management certification (e.g., PMP, Agile) is a plus. • 3–5 years of project management experience, with at least 2 years in a marketing/advertising agency environment. • Understanding of digital media channels (SEM, display, social, programmatic, video) and attribution mechanics. • Familiarity with tag/pixel management platforms and third-party tracking integrations (GTM, Adobe Launch, Campaign Manager, Meta, etc.). • tag/pixel management platforms • Strong organizational and communication skills, with an ability to manage timelines across multiple stakeholders and projects. • Exposure to multiple attribution models and how they apply to client KPIs. • Experience working with marketing analytics platforms (GA4, Adobe Analytics, CM360). • Understanding of UTM parameters, conversion events, and media taxonomy standards. • The ability to juggle multiple client projects without sacrificing quality or clarity. • A proactive approach to solving tracking or data discrepancies before they become client issues. • A collaborative spirit that helps media, analytics, and ops teams stay in sync. • An eye for clean, clear reporting that connects media spend to measurable outcomes.
Responsibilities
• Multi-Account Project Management • Support the Program Director on end-to-end project execution for media dashboard builds and enhancements across a portfolio of client accounts. • Develop and maintain timelines, deliverables, and status documentation across multiple workstreams simultaneously. • Serve as the primary point of contact between internal teams (media, analytics, ops and sales) and clients for tracking- and dashboard-related deliverables. • Anticipate and manage resource constraints and shifting client priorities in a fast-paced setting • Media Attribution & Tracking Oversight • Collaborate with the ops and analytics teams to ensure proper tagging and tracking is in place to execute projects • Oversee the implementation and validation of pixels/tags across media platforms and client web properties using tools like Google Tag Manager or Adobe • Coordinate with third-party vendors/agencies (e.g., Meta, DV360, TikTok, Campaign Manager 360) to ensure accurate data flows and media tracking. • Dashboard Planning & Execution • Translate client reporting needs into data requirements and dashboard specifications. • Potentially work with BI or data visualization teams to build or customize dashboards in tools such as Looker, Datorama, Tableau, or Power BI. • Maintain QA processes to ensure data integrity and proper attribution across channels (paid search, paid social, display, video, programmatic, etc.). • Manage versioning and enhancements as campaign needs evolve. • Stakeholder Communication • Facilitate client communications for project milestones, data readiness, and dashboard walkthroughs. • Document tagging requirements and dashboard logic for cross-functional transparency. • Quarterback the internal communication between the teams (sales, data cloud, analytics, ops) to ensure projects are completed on time
Benefits
• Excellent medical, dental, and vision coverage • Employee Equity and Stock Purchase Plan • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! • The salary range for this role is $75,000 - $90,000, depending on location and experience. • PEOPLE & CULTURE AT ZETA • Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. • We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ • ZETA IN THE NEWS! • ZETA IN THE NEWS! • https://zetaglobal.com/press/?cat=press-releases
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