Campus - Marketing Instructor

• Minimum of a Master’s degree in Marketing, Business, or a related field (or a Master’s degree in any field combined with substantial industry experience in digital media, content creation, or marketing); PhD or equivalent welcome." • Minimum five years of recent experience in marketing strategy, functional marketing leadership, technical marketing operations, or a related function. PR/Comms professionals are not a good fit for this position at this time. • At least 2 years of teaching experience at the undergraduate college/university level. • Preferred: Experience teaching in online, synchronous (live), or hybrid environments. • Strong communication, interpersonal, and classroom facilitation skills. • Comfort with digital tools and platforms, including LMS and video conferencing. • Comfort adapting to new educational technologies and a willingness to integrate AI-powered tools into your teaching. • Proactive, reliable, and committed to high-quality online education. • Passion for supporting students from diverse backgrounds. • Available to commit 8-10 hours per week per course, with some flexibility for training. • Subject Matter Requirements (Foundations of Marketing) • Ideal for: Teaching Principles of Marketing • A strong understanding of core marketing frameworks with an emphasis on segmentation, targeting and positioning, consumer psychology, market research, and traditional brand management, and the relationship between strategic and tactical decisions (e.g., pricing, channels, promotional planning, etc.) • Subject Matter Requirements (Applied Digital & Content Creation) • Ideal for: Teaching Digital Marketing & Content Marketing • Active practitioners with hands-on experience in modern Martech stack management, with special emphasis on website design and optimization, CRO, SEM/SEM, analytics, and AI-driven marketing workflows supporting campaign planning, launch, and measurement. • This is a technical marketing curriculum so experience with GA4, Core Web Vitals, on-page/off-page/technical SEO, evaluation of backlink toxicity, etc. is required. • Agency experience is welcome IF you have robust subject matter experience in one or more disciplines that lead to delivery, beyond any AE or customer success experience. • Ideal for: Influencer and Social Media Marketing • Active practitioners with hands-on experience in personal brand building, audience acquisition and engagement, KPIs unique to the influencer space, navigating sponsor agreements and relationships, and related functions. • Students will ask for specific feedback on content, targeting, negotiation, etc. and the instructor must be conversant enough in the influencer space that they can adapt best practices to a student’s unique needs.