Black & White Zebra - Senior Editor, The COO Club
Requirements
• You understand how to create editorial brands that professionals actively trust, return to, and recommend. • You are deeply curious about how COOs and operations executives operate, make decisions, adopt AI, design organizations, drive efficiency, and navigate cross-functional complexity. • You know how to turn practitioner insight into useful editorial experiences that feel credible, clear, visual, engaging, and worth sharing. • You are not just a writer or editor. You are a builder of audience systems, community loops, and repeat engagement. • You are comfortable experimenting with formats, workflows, packaging, distribution strategies, and audience experiences to improve performance over time. • You care about usefulness, clarity, audience trust, and measurable impact. • Strong editorial judgment and audience instincts • Experience creating B2B, practitioner-led, or professional editorial content • Strong interviewing and synthesis skills • Ability to turn complex operational challenges, executive priorities, and organizational topics into useful, engaging editorial experiences • Comfort using analytics and audience signals to guide experimentation and optimization • Experience collaborating with contributors, SMEs, and strategic partners • Understanding of SEO, distribution strategy, audience engagement, and AI discovery trends • Strong organizational and communication skills • Ability to operate with speed, experimentation discipline, and audience empathy • Experience covering operations leadership, organizational design, AI transformation, enterprise systems, workflow optimization, or executive decision-making • Experience creating benchmark reports, surveys, or insight-led content • Experience hosting or participating in podcasts, webinars, livestreams, or editorial events • Familiarity with modern operational tooling and enterprise systems ecosystems • Experience building community-powered editorial systems or contributor networks
Responsibilities
• 1. Build engaged, community-powered editorial experiences • Develop content informed by real practitioner insight, including interviews, contributor conversations, operations and executive communities, surveys, Q&As, and social listening • Create audience experiences focused on operational strategy, AI-enabled workflows, organizational efficiency, cross-functional execution, systems and tooling, and modern executive leadership • Help program and support webinars, livestreams, roundtables, podcasts, and editorial event experiences • Ensure editorial output reflects the publication's tone, usefulness, authority, and audience relevance • Continuously identify opportunities to increase audience participation, contribution, sharing, and return engagement • 2. Create insight-led decision-support content that performs • You will create and improve content that helps operations leaders and executives make better strategic, operational, AI, and organizational decisions. • Assign, edit, write, optimize, and experiment with JTBD, workflow, systems, tools, AI, and practitioner-led content • Build content that helps operations leaders understand what to do, how to do it, and what tools, workflows, systems, or approaches can help • Improve SEO-driven and community-driven content with stronger practitioner insight, storytelling, visuals, structure, examples, CTAs, and internal journeys • Build topical authority around operational leadership, AI-enabled systems, organizational design, cross-functional execution, and executive decision-making • Produce and improve decision-support formats such as tools/tech roundups, benchmark reports, State of AI reports, operational playbooks, expert interviews, surveys, member exclusives, and lead magnets • Test headlines, hooks, formats, distribution strategies, CTAs, and conversion pathways to improve performance • 3. Expand audience reach, relationships, and distribution • You will help grow The COO Club through contributor relationships, strategic partnerships, distribution systems, and community engagement. • Identify, recruit, and manage COOs, operations executives, operational SMEs, partners, and contributor voices • Build contributor → content → audience → community growth loops • Collaborate on co-created reports, research, surveys, multimedia initiatives, and strategic partnerships • Represent the brand through events, panels, podcasts, conferences, and external opportunities when useful • Build and maintain reusable insight libraries containing interviews, quotes, patterns, transcripts, and community intelligence • How Your Success Will Be Measured: • Your success will be measured through: • Growth in returning audience behavior and repeat visits • Increased authority signals, search visibility, and AI discovery presence • Performance of decision-support and practitioner-led content • Audience participation and contributor engagement • Growth in non-organic and community-driven traffic • Successful execution of multimedia, event, and partnership initiatives • Clear evidence that audiences trust, share, and repeatedly engage with the brand
Benefits
• The COO Club is being built for a clear purpose: to help operations leaders and COOs make better decisions about how work gets designed, governed, automated, and executed in the AI era. • This role will help define that brand from the ground up. You will shape its editorial voice, audience experience, contributor network, and decision-support content so it becomes more than a publication. • Under your ownership, The COO Club should become a trusted media brand that senior operations leaders rely on for practical insight, peer perspective, software guidance, and meaningful professional connection • $100,000 - $130,000 a year • This full-time position is available as a remote role that offers an annual base salary in the range of $100,000 to $130,000 USD. The range is a guide for the expected skills, knowledge, and experience for new hires based in USA only. Seniority level and salary ranges are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, equity with other team members, and alignment with market data. This means ranges will vary for candidates based outside of USA and/or at different seniority levels. In addition to annual salary, full-time employees are eligible for a discretionary bonus and a comprehensive benefits package.
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