moo - Senior Strategy, Planning & Insight Analyst
Requirements
• Experience working in eCommerce, subscription or other consumer-focused businesses • Prior experience with Tableau and Snowflake • What’s it like to work at MOO? • MOO’s the kind of workplace where you can really be yourself. Dye your hair purple. Hit the sofa with your laptop. Whatever helps you feel comfortable and happy at work. We want to help you grow in your career and set you up for success – while also recognising the importance of a healthy work/life balance. • That’s why we offer 25 days holiday rising by one day for each year here (for 5 years), a matched pension scheme, and paid parental leave. We’ll offer you private healthcare, life insurance, a season ticket loan, and a cycle to work scheme. We also offer flexible work schedules with hybrid and remote working for certain roles as well as a Work From Anywhere program. • Diversity Statement • We are working hard to create a representative, inclusive and super-friendly team, because we know that different experiences, perspectives and backgrounds make for a better workplace. And that creates a better experience for our customers. MOO doesn’t discriminate on the basis of race, colour, religion or belief, gender, national origin, age, sexual orientation, marital status, disability or any other protected class. • As a design and technology company we have a desire and a responsibility to build a business that represents the world around us. So we strive to create a values-driven, purposeful and highly empowered organisation that we are all proud to work for. And we are committed to continuous investment in building an open and inclusive environment, welcoming a diverse audience of candidates who see themselves working and thriving at MOO. Therefore, we’d like to invite you to complete this optional survey to help us evaluate our inclusion and diversity efforts. Completing this form is entirely voluntary and if you decide not to it won’t in any way affect your job application. We keep the information separate from your application and it is kept secure and confidential, it is only used to better our inclusion and diversity efforts. By submitting this information, you consent to MOO's processing of it for these purposes.
Responsibilities
• Strategic Planning & Commercial Thinking • Support long-term commercial planning and strategic decision-making across MOOIdentify emerging risks, opportunities, and structural trends across customers, channels, products, and markets • Help shape the commercial narrative around growth, profitability, and customer value • Contribute to business cases, investment sizing, and strategic prioritisation work • Forecasting, Modelling & Planning • Build forecasting and planning models that move beyond simple cohort reporting • Develop scalable commercial models using approaches such as RFM segmentation, lifecycle modelling, retention modelling, buy-till-you-die frameworks, customer value forecasting and scenario modelling • Translate commercial questions into measurable analytical frameworks • Support development of lever-based forecasting tools that can be used operationally by the business • Insight & Executive Storytelling • Produce high-quality insight narratives for senior leadership and board-level audiences • Distil large, complex datasets into clear commercial stories and recommendations • Identify signal from noise — understanding what matters commercially versus what is merely interesting • Create presentations, dashboards, and strategic analyses that influence decision-making • Commercial Performance & Customer Economics • Partner with acquisition, CRM, pricing, and category teams to understand commercial performance drivers • Support development of customer lifetime value and profitability frameworks • Help connect acquisition behaviour to downstream customer outcomes and long-term value • Contribute to experimentation design and commercial performance measurement • Cross-Functional Partnership • Work closely with Finance, Product, Marketing, Commercial, and Data teams • Act as a translator between technical analysis and commercial decision-making • Challenge assumptions constructively and help teams frame problems more effectively
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