hypebeast - Operations and Content Strategist
Requirements
• 3+ years of experience in a strategy, consulting, trend forecasting, or market research role (e.g., trend forecasting firms, consulting agencies, or a similar cultural insights/strategy in-house). • Proven research, analysis & strategy skills. Must have an in-depth understanding of the role data and analytics plays in commercial success and the ability to analyze data to pinpoint market-impacting trends. • Strong, demonstrable knowledge of consumer behavior, cultural trends, and marketing trends, with the ability to pinpoint shifts that will have a great impact across industries. • Exceptional written and verbal communication skills. Must be able to write with a confident, expert voice and present complex information clearly to senior stakeholders. • High proficiency in presentation software (e.g., Keynote, PowerPoint) and data visualization tools (e.g., Tableau, advanced Excel/Google Sheets) is a significant advantage. • Ability to take ownership of personal assignments, prioritize workload, and informally support other members of the team. • A solution-minded approach with a focus on delivering economic value and a commitment to operational efficiency. • If you think you’ve got what it takes, please provide your cover letter, CV and expected salary. • This position is based and located in Singapore. Candidate must be eligible to work in Singapore. • Personal data collected is for recruitment purposes only.
Responsibilities
• The duties can be separated to the below major sectors.Strategic Research, Analysis, and Consulting: • World-Class Research & Analysis: Conduct qualitative and quantitative primary and secondary research across a variety of methodologies to deliver solution-driven analysis that provides actionable, culturally-forward recommendations for clients. • Cultural Trend Analysis: Conduct primary and secondary research on consumer behavior, cultural shifts, and market trends, leveraging both internal Hypebeast data and external sources. • Client Insight Development: Develop research methodologies and strategic frameworks to address complex client briefs, ensuring all insights lead to actionable recommendations. • Project Ownership: Own and manage research workstreams and medium-sized projects, ensuring successful and insightful deliveries that lead to repeat business and deeper client relationships. • Strategy Implementation: Work with the leadership team to deliver the defined Hypemind consultancy strategy, ensuring the appropriate methodologies and frameworks are employed for all project teams and that we implement best-in-class consulting for designated clients. • Internal Knowledge Streams: Contribute to internal product development that deliver new knowledge streams and enhance Hypemind's proprietary data advantage. • Global Market Expertise: Maintain an in-depth understanding of the global market from macro to micro trends across consumer, fashion, and lifestyle product areas, with the ability to pin-point trends that will impact client's business. • Competitive Intelligence: Continuously monitor and analyze the competitive landscape to ensure Hypemind's positioning and offerings remain differentiated and forward-thinking. • Internal Consultancy: Serve as an internal consultant, ensuring all Hypemind projects adhere to the vertical KPIs.Communications, Marketing, and Operations: • Content Strategy & Creation: Own the development and execution of Hypemind's content strategy across multiple channels to drive brand awareness and commercial pipeline. • Editorial Content: Draft, edit, and manage high-quality thought leadership articles and white papers. • Social Media: Develop and manage the content calendar and posting strategy for Hypemind's professional social media presence (e.g., Instagram, LinkedIn). • Presentation & Stakeholder Management: Prepare high-stakes internal and external presentations (e.g., executive summaries, board updates, sales enablement decks). • Operational Discipline: Support in day-to-day operations, including project management, tracking key performance indicators (KPIs), and monitoring the status of key deliverables. • Stakeholder Management: Build strong working relationships with key internal stakeholders across Sales, Client Services, and Editorial to ensure seamless collaboration and strategy alignment. • Commercial Support: Support commercial activity by sharing category insight, client-relevant insight, and big shifts in client landscapes with the sales team globally.
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