capital - Marketing Manager UAE
Requirements
• Industry Knowledge • Experience running marketing execution or owning a market/channel budget in a regulated consumer industry (financial services, fintech or brokerage preferred) • First-hand knowledge of UAE channels: OOH, TV, radio, podcasts, affiliates, influencers and local sponsorships • Understanding of the SCA framework and UAE marketing rules, and the habit of checking before assuming • Problem-Solving • Able to spot which local opportunities fit agreed strategy and risk tolerance, and which don’t • Make quick, sound calls within your remit and know what needs Head of Marketing, MENA sign-off • Look for the root cause when a channel underperforms instead of adding spend • Collaboration & Influence • Work with Centres of Excellence on execution standards, not around them • Manage agencies, media and partners like someone who owns the outcome • Escalate risks early rather than explain them later • Mindset & Style • Treat UAE as your market, while final sign-off sits with the Head of Marketing, MENA • Comfortable working within set boundaries while still pushing for what the market needs • Low ego, high accountability: own results and misses alike
Responsibilities
• Own UAE’s marketing performance day to day, treating local commercial outcomes as adirect personal accountability, not a shared regional metric. • Execute the UAE portion of the regional marketing plan agreed with the Head of Marketing,MENA, adapting tactics to local market conditions within agreed budget and brandparameters. • Manage local brand, OOH, TV, radio, podcast, affiliate, and influencer relationships in UAE,in coordination with central Centres of Excellence, who retain authority over executionquality and standards. • Track UAE-specific brand health and digital reputation signals, surfacing issues earlyrather than after they show up in the numbers. • Recommend budget reallocation and channel trade-offs for UAE to the Head of Marketing,MENA, with clear rationale, rather than requesting sign-off without a point of view. • Escalate regulatory, cultural, or reputational risks specific to Dubai to the Head ofMarketing, MENA and relevant CoE leads, early and factually. • Build and manage the day-to-day relationships with UAE-based agencies, media owners,and partners that make fast, well-judged local decisions possible. • Coordinate agency or junior marketing resource dedicated to UAE where the marketrequires it. • Support Head of Marketing MENA with other markets as and when required with aparticular focus on supporting performance marketing across the region. • Competitive Salary: We believe great work deserves great pay! Your skills and talents will be rewarded with a salary that makes you feel valued and motivated. • Work-Life Harmony: Join a company that genuinely cares about you—because your life outside of work matters just as much as your time on the clock. • Annual Performance Bonus: Your hard work doesn’t go unnoticed! Celebrate your achievements with a well-deserved annual bonus tied to your performance. • Generous Time Off: Need a breather? Our annual leave policy lets you recharge and enjoy life outside of work without a worry. • Employee Referral Program: Love working here? Share the love! Bring your talented friends on board and get rewarded for growing our awesome team. • Comprehensive Health & Pension Benefits: From medical insurance to pension plans, we’ve got your back. Plus, location-specific benefits and perks! • Workation Wonderland: Live your digital nomad dreams with 30 extra days to work remotely from anywhere in the world (some restrictions apply). Adventure awaits! • Volunteer Days: Make a difference! Take two additional paid days each year to support causes you care about and give back to the community
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