Ōura - Paid Social Specialist
Requirements
• 2-3+ years of hands-on experience managing paid social campaigns (Meta and TikTok required; Pinterest, Reddit, Snapchat preferred). • Strong understanding of campaign structure, audience targeting, creative testing, and performance optimization. • Experience running performance-focused paid social ads for omnichannel consumer brands. • Comfort analyzing data and translating performance metrics into optimization actions. • Detail-oriented, highly organized, and comfortable operating in-platform daily. • Strong collaboration skills and ability to thrive in a fast-paced environment. • What Makes This Role Different • Deep hands-on expertise within paid social, with a focus on executional excellence and optimization rigor. • Highly hands-on and creative-performance focused. • Critical to driving scalable customer acquisition through social platforms. • Embedded within a global paid media team focused on measurable growth across multiple regions.
Responsibilities
• Paid Social Execution • Build, launch, and optimize campaigns across Meta, TikTok, and other social platforms (e.g. Reddit, Pinterest, Snapchat, etc). • Manage audience targeting, budget allocation, creative trafficking, and campaign structure to drive efficient growth. • Conduct ongoing performance monitoring and implement daily/weekly optimizations. • Testing & Creative Optimization • Support structured testing across creative variations, audiences, placements, and bidding strategies. • Analyze performance trends (CTR, CVR, CAC) to uncover optimization opportunities that support both channel performance and regional campaign objectives. • Partner with Creative to provide data-informed feedback on messaging, formats, and content iterations. • Technical & Platform Operations • Ensure accurate tracking, pixel implementation, product catalog hygiene, CAPI integrations, and event configuration. • Maintain clean account structure and campaign documentation. • Support audience uploads, exclusions, and segmentation strategies. • Performance Reporting • Monitor and report on key metrics including CAC, CVR, engagement rates, and spend pacing. • Translate performance data into clear insights and recommendations for both media and regional stakeholders in weekly, monthly, and quarterly reporting. • Partner with analytics and channel leads to connect platform results with business outcomes through advanced measurement (e.g. Brand Lift Studies, MMM, Incrementality). • Cross-Functional Collaboration • Collaborate with paid social lead, paid media generalists, and regional marketing stakeholders to ensure cohesive cross-channel strategy. • Work closely with agency partners to ensure high-quality execution and optimization rigor.
Benefits
• At Oura, we care about you and your well-being. Everyone here at Oura has a ring of their own and we are continually looking to improve employee health and add to our benefits! • Competitive salary • An Oura Ring of your own + employee discounts for friends & family • Flexible working hours and remote working arrangements • Amazing culture of collaborative and passionate coworkers • If you think this role would be a good fit for you, please apply on or before July 31st, 2026! • July 31st, 2026! • Oura is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees. Individuals seeking employment at Oura are considered without regard to age, ancestry, color, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national origin, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. We will not tolerate discrimination or harassment based on any of these characteristics. • We will work to ensure individuals with disabilities are provided reasonable accommodation to participate in the interview process, to perform essential job functions, and to receive other benefits and privileges of employment. • Disclaimer: Beware of fake job offers!We’ve been alerted to scammers posing as ŌURA recruiters, especially for remote roles. Please note: • Our jobs are listed only on the ŌURA Careers page and trusted job boards. • We will never ask for personal information like ID or payment for equipment upfront. • Official offers are sent through Docusign after a verbal offer, not via text or email. • Stay cautious and protect your personal details. • To all recruitment agencies: Oura does not accept agency resumes. Please do not forward resumes to our jobs alias, Oura employees, or any other organization's location. Oura is not responsible for any fees related to unsolicited resumes.
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