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Jobs/VP of Marketing Role/tem - VP Brand & Communications
tem

tem - VP Brand & Communications

United Kingdom2mo ago
In OfficeVpEMEAFintechVP of MarketingAmbassadorContent StrategistBrand StrategyTeam LeadershipProduct MarketingReportingRecords Management

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Requirements

• Significant experience (10yrs+) leading global brand and communications in a high-growth technology company • Experience navigating complex, visible or politically sensitive environments • Track record of shaping category narratives or repositioning companies through transition • Deep expertise of technology storytelling and product narrative • Experience running PR and corporate communications at scale • Comfort operating close to senior leadership and challenging constructively • High writing bar, across long-form narrative, executive comms and public statements • Commercial awareness and ability to tie brand strategy to growth and market leverage • Experience building brand in fintech, infrastructure, AI or regulated categories. • Experience working in highly scrutinised environments with regulatory complexity. • Track record of building comms systems that scale. • Obsessed with intersect of brand and AI

Responsibilities

• Be the CGO’s thought partner on category, positioning and narrative • Define tem’s long-term brand strategy and evolution • Build and articulate our technology story with clarity and ambition • Lead PR, Communications, Brand Partnerships and Brand strategy • Run the Content & Credibility Service across tem • You will sit at the intersection of growth, product, policy and leadership, ensuring tem is not just participating in the market, but shaping it. • DEFINE AND SHAPE THE CATEGORY • Clarify the space tem is building and how we frame it publicly. • Develop a distinctive point of view on markets, decentralisation, pricing and technology. • Ensure tem’s narrative compounds over time rather than reacting to news cycles. • Partner with leadership to shape the story, not just communicate it. • BUILD AND EVOLVE THE BRAND • Own tem’s brand strategy and long-term identity evolution. • Elevate the visual and verbal system alongside tem’s VP/Creative Director. • Ensure the brand reflects our technological depth, ambition and edge we need to win. • Build a brand that feels native to technology. • LEAD PR & EXTERNAL COMMUNICATIONS • Inform on proactive and reactive corporate communications. • Develop executive visibility strategy and positioning. • Operate confidently in politicised and regulatory environments. • Set brand intent for PR and advisory partners, making clear trade-offs and posture decisions. • RUN THE CONTENT & CREDIBILITY SERVICE • Act as Service Lead for Content & Credibility. • Set the strategy and operating model for how tem builds authority, across thought leadership, partnerships, PR and long-form storytelling. • Ensure content reflects real product capability and market understanding. • Build an always-on narrative engine that mirrors and elevates the wider energy conversation. • LEAD BRAND PARTNERSHIPS • Identify and build partnerships that reinforce tem’s position in the ecosystem. • Ensure partnerships strengthen credibility and category leadership. • MENTOR A HIGH-PERFORMANCE TEAM • This role has no direct reports. Your work will elevate a small but high-calibre team. • Set a high bar for writing, judgement and taste. • Create a culture of intelligent risk-taking and disciplined execution. • 📊 SUCCESS MEASURES • A clear and distinctive category narrative that external stakeholders repeat back to us • tem is understood as a technology company shaping energy markets, not just another supplier • Strong executive presence and credibility across media, policy and industry forums • A brand that feels distinctive and culturally relevant in a traditionally conservative industry • Content & Credibility operating as a strategic service, not a reactive function • Leadership confidence in brand and comms judgement during complex or high-stakes moments

Benefits

• Energy is undergoing a structural shift. • Markets are decentralising. • Trust is fragile. • Technology is rewriting the rules. • Brand in this category cannot be passive. • It must be credible. • Technologically literate. • Culturally aware. • If you’ve built brands in complex, high-trust categories before and want to define one in energy, this is that opportunity.

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