CodePath - Chief Marketing Officer
Requirements
• You've run marketing budgets in the tens of millions, resulting in revenue in the hundreds of millions • You've scaled a brand or growth function to millions of users or customers, and to hundreds of millions in revenue • You've built and led high-performing marketing teams • AI-native: you don't just use AI tools, you architect marketing systems around them and get 10x leverage from the same headcount. You're at the frontier of AI-assisted brand, content, and growth operations • Exceptional brand instincts: you tell stories that make people feel something and then act • Strong analytical chops: you're at home in dashboards, cohort data, and funnel metrics, and you decide with data. • Hands-on content skills: you write compelling copy, review creative, and set a high bar for quality • Deep understanding of lifecycle marketing, email, and conversion optimization • Fluency across social platforms and organic content strategy • B2B product marketing and sales enablement: you've shipped positioning, narratives, and enablement that help a revenue team win deals • Intangibles • Founder mentality: you think like an owner, with high agency, resourceful and scrappy, solving problems before anyone asks • Results-driven, with a bias toward action and experimentation over perfection • Comfortable with ambiguity and rapid iteration in a fast-moving environment
Benefits
• As CodePath's first Chief Marketing Officer you'll own the full marketing function at CodePath, from brand and storytelling to performance, lifecycle, and conversion. You're the person who connects every touchpoint a learner, employer, or partner has with CodePath into one cohesive, high-performing system. • You own all of CodePath's marketing: brand, learner enrollment, and the B2B engine that powers our earned revenue. On the learner side, you run the growth machine that turns awareness into applications and enrollments. On the partner side, you equip the teams selling into universities and enterprises with the positioning, narratives, and product marketing that close deals. • You'll inherit a strong foundation: programs learners love, real outcomes, and the backing of partners like Amazon, Google, and Anthropic. Your job is to tie it all together, build the brand, scale the content machine, optimize the funnel, and make CodePath the defining name in AI-native tech education. • CodePath is scaling toward millions of learners, and it's time for marketing to have a seat at the top table. Enrollment, employer trust, and brand reach have outgrown what a lean, generalist effort can carry. This role brings brand, performance, and product marketing under one executive for the first time, and makes that leader a peer to the CEO, accountable for the company narrative and the growth engine behind it. • This is a chance to build a category-defining, AI-native marketing organization at an education nonprofit with national reach, real outcomes, and the backing of partners like Amazon, Google, Anthropic, and Blue Meridian. Build the brand, scale the engine, and make CodePath the defining name in how the next generation gets into tech. • CodePath has standardized salaries based on the position's level, no matter where you live. For this role, we're hiring for a Chief Marketing Officer (C-Suite level) position at an annual salary of $240,000 to $350,000. Salary is determined based on your relevant experience and skills as evaluated through our interview process. • This is a 100% remote position—work from anywhere in the U.S.! CodePath prioritizes employee well-being with a competitive benefits package to support your health, financial security, and work-life balance. • Health & Wellness: Medical, dental, and vision insurance (90% employer-covered for employees and dependents), employer-funded healthcare reimbursement, FSAs, and Employee Assistance Program • Financial Security: 401(k), employer-paid life & disability insurance, and identity theft protection • Work-Life Balance: Generous PTO, paid holidays, 10 weeks of fully paid parental leave, and an annual year-end company closure (Dec 24 – Jan 2) • Professional Growth: $1,000 annual professional development stipend and home office setup support • Student Loan Forgiveness: CodePath is a qualifying employer for Public Service Loan Forgiveness (PSLF), helping employees manage student loan debt • Additional Perks: Pet wellness plans, legal services, home/auto insurance discounts, and exclusive marketplace savings • $240,000—$350,000 USD
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