yubo - Growth Manager
Requirements
• You have around 3 years of solid, consolidated experience in growth marketing or user acquisition for a B2C consumer app. • You have a genuine, native affinity with Gen Z culture and what makes it tick. • You have experience or a strong connection with the US market, whether through studies or product marketing experience. • You've scaled growth investment on at least one major social media platform and know how to read the results. • You know how to collaborate with creative teams: identifying what works, and clearly explaining why. • You have experience working with a martech stack, including custom audiences, conversion APIs, and MMP & SDK implementations and updates. • You're autonomous, result-oriented, and bring strong business acumen to your decisions.
Responsibilities
• Get to know Yubo's product, mission, and the Growth team's ways of working. • Meet your key stakeholders across Growth, Creative, Product, and Data. • Get onboarded on our tools and marketing stack, including Adjust, Amplitude and more • Start learning how each of our acquisition channels currently operates. • Fully own a portfolio of channels and campaigns to optimise in line with our performance guidelines • Work to automate campaign and creative optimisation process • Improve our usage of custom audience strategies across all channels • Scale your portfolio to reach our strategic growth objectives • Seek opportunities to further improve our growth operations by deploying AI tools • Assist in developing our retargeting workflows for a more diversified approach • THE RECRUITMENT PROCESS • First call with Nicolas, Talent Acquisition • An interview with Janos, our Growth Director • Technical test / case study. • Fit interviews • And if everything goes well, an offer !
Benefits
• A highly competitive salary range as well as equity in the company • A highly flexible remote work policy, 2 days at the office per month, with monthly team events. • We also cover fees for external professional events and meetups (Android Makers, etc…) • Great health insurance coverage for both you and your family by Alan, fully paid for by Yubo ! • Numerous benefits for parents: additional parental leave, easy access to nurseries and daycare facilities in France. • OUR APPROACH TO PRIVACY & SAFETY • As part of your role, you may handle tools and features involving personal data. We expect all employees to demonstrate strong awareness of privacy and safety issues, and to actively support our Privacy & Safety by Design efforts. • Here’s how we live our mission every day: • You own the impact: Step up, adapt, and make it matter • Unconventionally Smart: Hack with intent, borrow smart, build better • Be Bold & Resilient: Raise your head, break barriers, keep moving forward • One team, one mission: No egos, no passengers, just shared wins • Trust & Flexibility: Our hybrid model calls for only two office days a month; the rest is up to the rhythm that works best for you. • Culture is central at Yubo, hence the numerous benefits: • Cool Workplace: enjoy our amazing Parisian office and our many hybrid work options • Team Activities: participate in get-togethers, events, and team-building activities • Family-Friendly: we support parents with childcare options and family-friendly policies • Wellness Programs: benefit from comprehensive health insurance, wellness programs, sports classes, and mental well-being initiatives
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