SpaceX - Starlink Lifecycle Marketing Manager (Global)
Requirements
• Bachelor’s degree in marketing, business, communications, journalism, economics or a related field • 5+ years of experience in brand, product, or performance communications, with ownership of a market or region — not campaign execution alone • Direct experience running communications across email, web/landing pages, and paid or owned advertising in the same funnel • Proven ability to turn research (focus groups, interviews, brand tracking, user testing) into shipped copy, pages, ads, and experiments • Experience building and iterating email programs (nurture, abandoned cart, lifecycle) with attributed order, volume, and conversion reporting • Fluency in one or more additional languages relevant to Europe, Asia, Oceania, or Africa • Experience in connectivity, ISP, telecom, consumer hardware, or other considered purchases where trust, reliability, and comparison drive conversion • Prior work in or for Europe, Asia, Oceania, or Africa, including multi-country and multi-region localization • Experience prioritizing across a large, multi-region portfolio • Familiarity with retail or in-market partner communications in addition to digital channels • Available to work extended hours and/or weekends as needed • Willingness to travel as needed • To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. § 1157, or (iv) Asylee under 8 U.S.C. § 1158, or be eligible to obtain the required authorizations from the U.S. Department of State. Learn more about the ITAR here.
Responsibilities
• Own the monthly multi-region communications plan and a dated recap covering leads email, website, ads, customer comms, and retail • Convert consumer insights (focus groups, interviews, brand tracking, user testing) into actionable initiatives, copy, pages, ads, emails, and experiments for European, Asian, Oceanian, and African markets • Build and maintain nurture and abandoned-cart email series; ship market campaigns tied to seasonality, reliability, ISP comparison, pricing, Roam/Mini, travel, and emergency backup • Track email-attributed orders, volume, and conversion vs. other markets; use results to reallocate effort and retire underperforming work • Ship country-dynamic starlink.com pages for Europe, Asia, Oceania, and Africa: stories, comparison, reliability, city/place, installation, and use cases • Develop in-market ad messaging that resolves to those pages; test claims insights support and retire claims that reduce trust
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