Mobi.AI - Outbound Growth Manager (UK-based)
Requirements
• Educational Background: Bachelor’s degree or equivalent years of relevant work experience. Candidates with non-traditional backgrounds will be considered if their prior experience and work history are highly relevant. • Educational Background: • Bias for Action and Hustle: A do-er who likes to think but doesn’t get paralyzed by thinking. Comfortable operating tactically. Force of personality, drive, and creative judgment matter as much as the playbook. • Bias for Action and Hustle: • Demand Gen Fluency: Strong understanding of pipeline accountability, ICP definition, vertical messaging, sales SLAs, and the demand-gen toolkit (LinkedIn ads, outbound, intent data, MAP/CRM workflows). You speak the same language as sales. • Demand Gen Fluency: • Creative + Analytical Range: Exceptional skills in writing tailored, voice-driven content AND in reading response data to inform decisions, define messaging requirements, and prioritize accounts for maximum impact. Equally comfortable with white papers and dashboards. • Creative + Analytical Range: • Collaboration and C-Suite Communication: Proven ability to work seamlessly across sales, product, and executive teams. You can present a campaign plan to a CEO, defend it under questioning, and adjust on the fly. • Collaboration and C-Suite Communication: • Builder Mindset: Excited to build the motion, not just optimize one that already exists. You’ve been the early or first marketing hire at a startup, the first ABM hire on a small team, or otherwise built a function from scratch — and you want to do it again. • Builder Mindset: • Customer Engagement: Skilled in gathering market feedback, conducting account-level research, and presenting compelling, well-structured marketing programs to customers, partners, and business leaders. • Customer Engagement: • ABM Experience: Experience with designing, running, and scaling account-based marketing programs at a B2B (ideally B2B2C or consumer-adjacent) company, with a focus on driving response, pipeline, and qualified engagement at named accounts. • SDR / BDR Experience (Nice-to-Have): Track record of consistent quota attainment in a pipeline-generation role — can speak to monthly meeting targets, conversion rates, and pipeline contribution with specific numbers. • Domain Adjacency (Nice-to-Have): Experience marketing into travel, hospitality, airlines, hotels, transport, logistics, or consumer-facing platforms — or experience marketing AI, data, or infrastructure products to enterprise buyers. Travel domain is a plus, not a hard requirement. • Domain Adjacency (Nice-to-Have): • Location & Schedule: • Our HQ is in Somerville, MA, USA. This position will be remote-based in London, UK.
Responsibilities
• Design and own end-to-end ABM campaigns across target accounts, spanning email, LinkedIn, paid social, direct mail, virtual and in-person events, and personalized experiences • Develop account-specific messaging frameworks — translating high-level value propositions into narratives that resonate with each account's industry, pain points, and strategic priorities • Collaborate with internal stakeholders to produce tailored sales assets: account-specific landing pages, one-pagers, case studies, and outreach sequences • Own a performance dashboard covering pipeline influence, campaign engagement, meeting conversion rates, and account progression across the full sales cycle • Run regular retrospectives on campaign performance and use those findings to iterate on sequencing, targeting, and content strategy • Test and optimize across channels — treating every campaign as a learning opportunity to sharpen what's working and cut what isn't • Stay current on the competitive landscape and target industries so your messaging always feels timely and relevant, not generic • Partner with the CRO to define account strategy — aligning on stakeholder mapping, timing, and the sequencing of marketing and sales touches to eliminate duplication and conflicting outreach • Research and monitor target accounts for high-signal triggers — funding rounds, leadership changes, product launches, and hiring activity — to identify and act on natural opening moments for outreach • Own a tiered pipeline of target accounts across all funnel stages, actively managing engagement to ensure no high-priority account goes cold or stalls • Build and maintain a dynamic target account list with rigorous CRM hygiene — keeping contact details, engagement history, and account context current and actionable • Drive outbound prospecting across email, phone, and LinkedIn with a disciplined cadence, clear alignment to sales objectives, and consistent CRM documentation of all activity
Benefits
• The benefits listed below are US-based benefits. UK-based benefits are comparable. • Work Authorization: • Work Authorization: • We are unable to provide visa sponsorship at this time. Individuals who are currently on a visa or may need sponsorship in the future are encouraged to reconnect with us down the line, as our immigration policy may change. • Competitive Base Salary + Annual Bonus • Comprehensive Health Insurance (Medical, Dental, and Vision) for you and your family, covered mostly by the company. • Company-paid Disability and Life Insurance • Optional Pet Insurance and Identity Theft Protection • Paid Parental Leave (for all types of parents and families) • Equity ownership in the company • Unlimited Paid Time Off + $1,000 Bonus for taking five consecutive days off • Flexibility to work anywhere in the world for one month a year • Tuition Reimbursement • Cell Phone & Transportation Reimbursement • Lunch daily from local restaurants • Cozy office environment with a full kitchen, massage chairs, live plants, and much more! • Mobi hires those willing to work either full-time in office or on a hybrid schedule. • Equal Opportunity • Equal Opportunity
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