Compound Planning, Inc. - Head of Content
Requirements
• Experience managing agencies (copy, PR, ads) and driving them without heavy hand-holding • Strong personal writing ability — you can produce polished emails, landing pages, decks, and social copy yourself, not just direct others who do • Background in wealth management or personal finance content (preferred, but not required); fintech familiarity a plus • A track record of owning a content function end-to-end — from strategy to production to distribution — with minimal oversight • Comfortable operating as the sole senior content voice in the org, with authority to make final editorial calls • Strong project management instincts — juggling a multi-format content calendar, agency relationships, and advisor coordination simultaneously
Responsibilities
• Own the Content Engine • Take full editorial and operational ownership of The Manual, Compound Interests, Compound Conversations, public relations, brand/exec social, and product marketing • Set and drive content strategy — topics, themes, timing — in partnership with the Head of Marketing, who remains involved at the strategic level • Identify advisor subject-matter experts and turn their expertise into published content across formats • Write the High-Leverage Work Yourself • Personally write email, landing pages, decks, and social copy where quality and speed matter most — without needing review cycles to ship • Build and defend a point of view on Compound's ICP and how advisors think, so content decisions don't require checking in • Run Compound Conversations • Own topic and panelist selection, agenda-setting, and advisor coordination for the monthly series • Write landing page copy, hold advisors accountable for skeleton decks, and polish materials for delivery • Write and distribute email/social promotion to drive attendance • Build the derivative-content pipeline from event transcripts and recordings, and grow the series to new audiences and formats • Manage Agencies and Partners • Own and optimize relationships with StoryArb and other growth/content partners — push on output, quality and strategy rather than manage logistics • Manage copy, PR, and ad agency relationships and improve their ROI • Own digital ad copywriting and creative review • Scale What's Working • Increase output, consistency, and quality across formats without adding headcount-heavy overhead • Build the connective tissue between content and other functions — flagging where content-to-pipeline handoffs break down and partnering with RevOps to fix them • Own email lifecycle content, from onboarding sequences to reengagement campaigns
Benefits
• $140K – $170K • Offers Equity • Upload your resume here to autofill key application fields. • Drop your resume here! • Parsing your resume. Autofilling key fields... • or drag and drop here
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