Easygenerator - Senior UX Researcher
Requirements
• 5+ years of experience in UX research, preferably in B2B SaaS. • Proven experience building or establishing a research practice independently, including tools, processes and repositories. • Strong mixed-methods expertise: • user interviews, moderated and unmoderated usability testing, concept testing, contextual inquiry, diary studies and survey design • thematic analysis and affinity mapping • Experience partnering closely with product designers: testing prototypes, and informing information architecture and interaction design through methods such as card sorting and tree testing. • Comfort working with product analytics and a solid grounding in survey statistics. • Ability to prioritise research independently and influence Product and Design decisions with minimal supervision. • Excellent communication and storytelling skills, with experience presenting to senior stakeholders. • Experience coaching non-researchers to conduct research effectively. • Sound knowledge of research ethics and GDPR-compliant handling of participant data. • A portfolio of case studies showing research that shaped product decisions and led to measurable outcomes. • Experience in EdTech, L&D or content-authoring tools. • Experience researching AI-powered product features, and using AI tools responsibly to speed up analysis and synthesis. • Experience researching multi-product or platform experiences. • Familiarity with tools such as Dovetail or Condens, Maze or UserTesting, Qualtrics or Typeform, Mixpanel, Figma and Miro.
Responsibilities
• Research strategy and operations: Define and maintain the research toolkit, a central research repository with a consistent tagging taxonomy, participant recruitment, GDPR-compliant consent processes and repeatable research workflows. • Design partnership and usability testing: Act as a dedicated research partner to Design. Run usability, concept and prototype tests throughout the design process, and bring evidence on navigation, information architecture and cross-product consistency into design decisions. • End-to-end research: Plan and run generative and evaluative studies on high-priority questions, from discovery research for major roadmap initiatives to usability testing of key flows before and after launch. • Research enablement: Design unbiased research questions, interview guides and feedback frameworks. Coach Product Managers, Product Marketing Managers, Customer Success and Support teams to run effective customer conversations and lightweight usability sessions. • Qualitative analysis: Analyse customer conversations, interview transcripts, surveys and feedback to find recurring themes, pain points and unmet needs. • Voice of the customer: Bring together signals from support tickets, review sites, NPS/CSAT verbatims and churn feedback into one view of user needs. • Mixed-methods synthesis: Work with Product Analytics to combine behavioural data (usage, adoption, engagement, retention) with attitudinal data (interviews, surveys) into a full understanding of user behaviour. • Insights to action: Turn findings into prioritised opportunities, personas, Jobs-to-be-Done and journey maps. Communicate them through clear, compelling storytelling to stakeholders, including senior leadership.
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