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Jobs(26,949)/Product Marketing Manager Role(265)/1password (71) - Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Access Security
1password

1password - Senior Staff Technical Go-to-Market (GTM) Product Marketing Manager, Access Security

Remote - USA$208k - $208k+ Equity1w ago
RemoteStaffNAArtificial IntelligenceDeveloper ToolsProduct Marketing ManagerTechnical Account ManagerCloseProduct MarketingB2BGoCoachingSales Enablement

Requirements

• Experience bringing complex technical Business-to-Business (B2B) products, new use cases, or emerging categories to market. • Experience working in a sales-led organization with enterprise sellers, Sales Engineers, technical buyers, and complex buying cycles. • Experience building a product motion across discovery, evaluation, technical validation, purchase, and expansion. • Experience partnering across Product, Engineering, Product Marketing, Sales, and GTM Enablement, with the ability to build credibility with technical and executive audiences. • Deep fluency in identity security, Privileged Access Management (PAM), secrets management, or agentic access, along with working knowledge of developer tools and the ability to translate technical product behavior into clear customer-facing guidance. • Strong written and verbal communication skills, strategic judgment, and the ability to influence senior stakeholders while making thoughtful decisions in ambiguous environments. • Experience launching a new product, category, or sales motion in identity security, access management, developer tools, or a related technical market; using field insights, win-loss feedback, or seller research to prioritize work; or holding security certifications or equivalent technical training. • What you can expect: • Own the product enablement plan for Enterprise Password Manager, Agentic Access—including Developer Tools—and Privileged Access, prioritizing readiness work based on business impact, customer needs, launches, and field evidence. • Translate Product Marketing strategy into sales motions that help IT, security, and engineering buyers secure access for developers, artificial intelligence (AI) agents, and privileged users. • Create the pitch decks, talk tracks, qualification questions, discovery guides, product training, and other field assets needed to support customer conversations from discovery through expansion. • Define how the portfolio fits into annual sales plays, including the personas to engage at each stage of the buying journey and the role of strategic technology and AI partnerships. • Act as an escalation point for strategic opportunities, join live customer conversations, support discovery and demos, and coach sellers through complex technical questions and objections. • Partner with Technical Marketing and Demo Engineering to map demos to sales plays and provide the customer, use-case, and product context needed to build credible launch and sales demonstrations. • Measure field readiness, lead win-loss analysis, identify recurring objections and adoption barriers, and bring clear recommendations to Product, Product Marketing, Sales Enablement, and senior leadership. • USA-based roles only: The annual base salary for this role is between $180,000 USD and $261,000 USD, plus immediate participation in 1Password's benefits program (health, dental, 401k and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs. • Canada-based roles only: The annual base salary for this role is between $152,000 CAD and $220,000 CAD, plus immediate participation in 1Password’s generous benefits program (health, dental, RRSP and many others), utilization of our generous paid time off, an equity grant and, where applicable, participation in our incentive programs. • At 1Password, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set. • This posting is for an existing vacancy. • At 1Password, we prioritize collaboration, clear and transparent communication, receptiveness to feedback, and alignment with our core values: keep it simple, lead with honesty, and put people first. • You’ll be part of a team that challenges the status quo, and is excited to experiment and iterate in search of the best solution. That said, 1Password is not for everyone https://blog.1password.com/inside-the-culture-powering-1passwords-next-chapter/. Our work is demanding, we strive for excellence, and the pace is fast. We need people who are keen to take on challenging problems, who seek feedback to grow, and who are driven to make an impact. If you're looking for a place where you can settle into a comfortable routine, this might not be the right fit for you. We’re looking for individuals who are proven experts in their fields, as well as those who are highly adaptable, can thrive in ambiguity and through change, are curious, and above all deliver results. • How we work with AI • We are committed to leveraging cutting-edge technology—including AI—to achieve our mission. We also understand that thinking critically about AI in its current forms will help us create better solutions for our customers and ourselves with its future forms, which will help us continue to close the gap between security and privacy and achieve our mission. We want team members at all levels to take the approach of actively learning AI best practices, identifying opportunities to apply AI in meaningful ways, and driving innovative solutions in their daily work. Embracing the future of AI isn't just encouraged—it's an essential part of how we will be successful at 1Password. • This approach extends to our hiring process—candidates are welcome to use AI tools responsibly and thoughtfully during the application process. To us, this means we do ask that you join live interviews without using AI tools so we can get to know how you communicate, solve problems, and collaborate with others. • Our approach to remote work

Benefits

• We believe in working hard, and rewarding that hard work through our benefits. While not an exhaustive list, here is a glance at what we currently offer: • Health and wellbeing • 👶 Maternity and parental leave top-up programs • 🏝 Generous PTO policy • Growth and future • 📈 RSU program for most employees • 💸 Retirement matching program • 🔑 Free 1Password account • 🤝 Paid volunteer days • 🏆 Peer-to-peer recognition through Bonusly • 🌎 Remote-first work environment • Some roles in our GTM team are currently being hired for in-person hybrid work in Toronto and Austin. These roles will specify on the posting. • You belong here.

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