Pipe17 - Marketing Manager (Demand Gen and PMM)
Requirements
• 1-3 years in product marketing, marketing generalist, growth, or a related B2B SaaS marketing role (internships count). • A genuine product-marketing foundation: understanding of positioning, messaging, personas, and competitive framing, with real care for the words. • Excitement about breadth: wants to work across demand, field, partner, and PMM, not specialize in one lane yet. • A scrappy, self-directed, ship-it mindset; moves fast with light guidance. • Enough analytical comfort to instrument a campaign and read whether it worked. • Strong collaboration instincts and low ego. • Exposure to demand gen or marketing operations tools (HubSpot/Marketo, Salesforce). • Background in ecommerce, retail, supply chain, or B2B/technical products. • Comfort with AI-assisted marketing workflows and no-code/low-code tools.
Responsibilities
• Think PMM-first. Apply a product-marketing lens to everything: keep messaging, positioning, and customer/persona relevance sharp and consistent across campaigns and assets. • Think PMM-first. • Run demand. Execute demand gen campaigns end to end, from email/nurture, webinars, lifecycle, and paid support through build, launch, and reporting. • Run demand. • Drive field. Own the logistics and execution of field marketing and events, from pre-event promotion to follow-up. • Drive field. • Activate partners. Turn partner co-marketing opportunities into live campaigns: joint webinars, co-branded content, and integration launches. • Activate partners. • Support launches. Partner with Product Marketing on launches, sales enablement collateral, competitive one-pagers, and customer stories. • Support launches. • Connect the team. Be the glue across product marketing, content, demand, and partnerships: translate between teams and unblock the handoffs that stall. • Connect the team. • Measure and iterate. Track what you ship, report on what's working, and iterate quickly. • Measure and iterate.
Benefits
• Competitive salary • Great healthcare + dental + vision coverage • Retirement plan • Pick your own equipment. We'll set you up with whatever Apple laptop + monitor combo you want plus any software you need. • Unlimited vacation policy. Plus we require you to take at least 2 weeks off each year. We see most employees take 4 weeks off per year. This isn't a vague policy where unlimited vacation means no vacation • Pipe17 is the AI-native Enterprise Order Operations Platform for brands and 3PLs. We replace the fragmented stack of iPaaS, middleware, and legacy OMS with one unified operational layer that manages orders, inventory, products, fulfillment, and exceptions across every channel and partner. • Pipe17 • AI-native Enterprise Order Operations Platform • With 300+ managed connectors, AI-powered workflows, and an industry-first MCP Server for agentic commerce, Pipe17 lets brands go live in weeks, scale into new channels in days, and run post-checkout operations without developer dependency or systems integrators. • Our customers reduce operational costs by up to 85%, cut fulfillment errors by 99%, and launch new channels in days instead of months. Pipe17 is trusted by enterprise brands including Estée Lauder, Allbirds, e.l.f. Beauty, Made In Cookware, Wyze, Olly, Black Rifle Coffee Company, and Dude Wipes, as well as leading 3PLs including Ryder, FedEx, and Barrett Distribution. • Pipe17 is a venture-funded software company headquartered in Seattle, WA with a significant presence in the San Francisco Bay Area. The company is backed by GLP Capital Partners, a leading investor in ecommerce logistics, and recently announced its Series A funding to accelerate growth and category leadership.
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