toogeza - Junior/Middle User Acquisition Manager
Requirements
• 6+ months of experience in user acquisition / performance marketing • Experience managing budgets over $150—200k on paid social channels • Strong understanding of key marketing metrics and how they impact business performance • Strong analytical skills and ability to make data-driven decisions • Experience working with analytics tools such as Amplitude or Tableau • Structured and systematic approach to work • Creativity and ability to generate strong ideas and hypotheses • Ability to explain and support decisions with data • Ability to react quickly and adapt to changes • Upper- Intermediate (B2) or higher level of English
Responsibilities
• Create, manage, and scale advertising campaigns (Meta, or AppLovin and Pinterest) • Optimize ad campaigns to achieve performance KPIs • Own key performance metrics such as ROAS, Spend, and others • Develop and test hypotheses to improve user acquisition performance • Work closely with PMMs and the creative team to improve product messaging and ad creatives • Participate in creative brainstorming sessions and generate new ideas • Research and analyze competitors’ user acquisition strategies, including channels and ad creatives
Benefits
• Remote or Hybrid work. The choice is yours! • Time-off Policy — unlimited Out of office days • Health insurance • Team buildings and offsites (Spain, Italy, Poland and other) • Birthday presents • If this role sounds like a fit — we’d love to hear from you! Just send over your CV and anything else you’d like us to consider.
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